Chief Financial Officer
CurrentInternational Bridge is a fast-growing global B2C eCommerce logistics/software company developing global shipping solutions for the largest players in the eCommerce industry. I was tasked with building the company’s Chinese operations from the ground up while overseeing IB’s entire FP&A, Treasury Functions, and Financial Operations.POSITION HIGHLIGHTS:★ Promoted from Vice President to President for landing several major deals.★ Earned 5 Top Contributor Awards.AREAS OF IMPACT:★ Reduced monthly financial closing times by 70%.★ Ensured GAAP compliance across all accounting areas.★ Continued to improve accounting controls, processes, documentation, and optimization.KEY DELIVERABLES:⦁ Crafted a new 3-level pricing model industry-standard that: ▸Identified niche competitive areas. ▸Enabled competitive pricing and profitable margins.⦁ Led cross-functional teams in attracting, landing, and securing the world’s top 4 largest eCommerce business customers – Alibaba, eBay, and Wish (Amazon was already a customer).⦁ Created a 12-month rolling forecast by business unit, using key drivers to align results against goals and KPIs.⦁ Leveraged Mandarin fluency to bridge culture gaps between the US teams and Chinese operations.⦁ Co-authored 2 software patents related to package item screening for customs clearance.⦁ Hired and mentored a 12-person accounting team.AREAS OF EXPERTISE:Competitive Analysis ◾ Cost Structuring ◾ Customer Acquisition ◾ eCommerce ◾ International Business Development ◾ GAAP ◾ Mandarin ◾ Modelling ◾ Patent Authoring ◾ Partnership Development ◾ Pricing Strategy ◾ Process Optimization ◾ Operational Leadership ◾ B2C