As a Senior Marketing Executive in today’s world, I believe that how you sell is just as important as what you sell. My passion lies in assessing the marketplace, gathering applicable customer insights and developing an appropriate strategic plan of attack. I thrive when assembling the multi-disciplined experts to implement upon the plan and successfully effect necessary business change. My history of success with world renowned global brands is directly related to my ability in spearheading large strategic marketing and business development initiatives.Major Accomplishments:► Proven success directing large scale new business pitches and developing insight-driven strategic marketing plans for over 25 of the world’s most well-known brands in Automotive, Travel & Tourism, and Consumer Packaged Goods. ► Recognized innovative and strategic thinker with a consultative approach that has achieved more than $110M in sales revenue for both clients and agencies.► Guided teams to win 7 multi-year agency of record marketing assignments worth $43M at Kia, VW, Fiat/Chrysler, Acura, Suzuki and Mitsubishi.► Helped establish a Los Angeles office presence for MXM and evolve the company from a custom publishing unit to an award-winning marketing agency model, that was later purchased by Accenture.► Championed cross-functional staff of 60 to develop and implement data-driven multi-channel strategic CRM plan for Kia Motors America, achieving international recognition and $68M additional retail sales over 8 years.What I bring to the table:► Progressive global marketer with career growth over the last 2 decades of increased challenge with B2C and B2B markets.► Strategic approach to marketing, customer acquisition and retention, omni channel marketing, business development, and lead generation.► Proven results in building innovative strategic marketing plans that impact the entire customer journey and relationship.► Energy, enthusiasm, and humor to motivate and mentor highly skilled multi-disciplinary teams to effect business change.► Consultative ability to establish positive rapport through listening and communication skills. ► Business development skills in engaging and developing relationships with key executive stakeholders.Please feel free to contact me at warwickdowns@roadrunner.com with any thoughts, comments, or questions about my work—I’m always interested in making new professional acquaintances.