Designed, developed and implemented highly effective digital marketing campaigns to increase the acquisition of new and existing brokers utilising various digital marketing strategies to improve our broker base and drive business growth. - Acquisition enquiries boosted by 206% in just two years due to customer journey mapping, incorporating new and better landing pages, and implementing CRO.- Designed intricate automated workflows and segmented nurture campaigns in HubSpot CRM to streamline processes and enable targeted messaging to cater to our audience's specific needs and interests.- Gathered campaign results and developed reporting dashboards to showcase the effectiveness of campaigns using Tableau, Power BI, and Looker Studio to create these visualisations to provide a clear and concise overview of our performance.

Oversaw the planning, implementation, and management of digital marketing strategies for several prominent companies in Perth, ensuring that each company's digital presence was optimised to reach its target audience and achieve its business objectives.- Successfully marketed three property companies with new land estates in the same suburb and ensured each reached its sales objectives by carefully crafted strategies highlighting each block's unique selling points. I generated buzz and interest and helped each company achieve their sales goals.- Acquisition campaign using Cricket Australia's extensive database to encourage members to join Optus Stadium after the WACA closed.

Providing businesses with the tools and guidance to succeed digitally.

Owner of a boutique search marketing business responsible for all aspects of digital marketing for a wide variety of SME clients.

Led both the SEM and SEO departments and was heavily involved in coordinating content, design, social media, pay-per-click marketing, and other related activities.

Honing my skills and gaining valuable experience in the digital marketing industry.- Project managed the launch and digital marketing campaigns for Gumtree's Australia, New Zealand, and South Africa websites.- Successfully launched, optimised, and executed digital marketing campaigns for the 180 Nutrition e-commerce websites in Australia, New Zealand, and the USA resulting in the business growing into a multi-million dollar enterprise.

- Account Management - Managing a portfolio of clients: banking, insurance & other financial services, travel, education and retail in Australia, UK and the US; presenting, providing client support over the phone, email and face to face- SEO Consulting - Developing SEO strategies, conducting site audits, providing a full range of on-site and off-site recommendations- Reporting - Reporting on website performance with focus on rankings, organic traffic and conversions (using proprietary software)

My first full time role in a digital role, working with an incredible bunch of people developing a fundraising website for Deaf and/or Blind kids. A role that I found very rewarding.

Test and integration engineer working on the combat system for the Collins Class Submarines in collaboration with naval contractors and naval personnel of all ranks. Worked with various development teams to build and support combat system software builds, supporting daily continuous integration.

As an electronic warfare specialist and electronics engineer, I operated and maintained passive/active electronic intelligence (ELINT) systems onboard naval warships. This included the collection, analysis, exploitation and dissemination of local and remote ELINT in accordance with fleet and national tasking.