Alan W. Email & Phone Number

Atlanta, Georgia, United States

I work closely with clients to produce innovative branding deliverables and creative product development initiatives, ranging from logo and print collateral design to web design, multimedia presentation fabrication and video production/editing

Greater Atlanta Area

• Through 6 major company pivots, maintained sole responsibility for developing the Delta Airlines Global Services (DGS) brand by consulting with leadership and business unit teams• Impacted over 28K employees and millions of clients by producing engaging designs and copy for promotional materials, internal communications, onboarding manuals, operational guides, outreach campaigns, safety communications, airport displays, and more for every Delta hub in America• Contributed to the acquisition of multi-million dollar business partnerships with highly valued clients like the Atlanta Braves, Coca-Cola, Family Dollar, Goldman Sachs, Hertz, Home Depot, Honda, State Farm Arena, and fellow aviation organizations AeroMexico, American Airlines, British Airways, ExpressJet, Lufthansa, United Airlines by enhancing sales and marketing content• Partnered with HR, Marketing, Compliance, and other key divisions to create engaging multimedia content for 3 company websites, 5 national conferences, 5 annual Safety Days, quarterly updates and reports, internal Employee Recognition initiatives, wellness programs and more

Greater Atlanta Area

• Organized, planned, drafted, and pitched various site designs and web-based promotional items, including homepage promos, landing pages, email templates, social media campaigns, page designs and layouts for “The most knowledgeable pros in construction”• Researched trends in online design, development, and UI/UX functionality to outline cutting edge implementation options to management and senior staff• Maintained online retail site by sourcing and generating sales content to increase monthly site revenue

Atlanta, Georgia

• Led an outstanding 8-person team of graphic/multimedia designers, and designed concepts, content, and solutions in multiple media formats for the leading source of health information on the worldwide web• Supported integrated marketing and sales representatives, senior leadership, internal leaders, and external customers such as Johnson & Johnson, Merck, Energizer, and Unilever with innovative visual concepts and designs• Worked in the pre-sales department, aligning with Marketing to mock-up website designs showing B2B prospect’s ads, and – if account acquisition was successful - transform the designs into online content• Met quick Sales deadlines, rapidly generating new site products, user interface (UI) concepts for pitches, and presentations that led to the procurement of numerous lucrative accounts and millions in revenue• Designed the WebMD company holiday campaigns, which included greeting cards (both print and multimedia), giveaways, and all synergistic components for 3 consecutive years• Developed mockups and prototypes to communicate design themes for an improved user experience (UX) that incorporated various elements of client branding and visual identity

• Developed and managed the production of custom PowerPoint presentations, including layout, brand-appropriate imagery selection and composition, typography and text formatting, creative storytelling, animation, packaging, and delivery• Effectively and consistently corresponded with clients in a timely manner to ensure expectations were exceeded• Designed and delivered innovative, attractive marketing content and materials based on client consultation and feedback• Served as a project manager for several high-end clients, including Hitachi and Coca-Cola

• Produced print and multimedia collateral, sales & ad campaigns, in-depth PowerPoint sales presentations, and animations for the industry leader in food service technology• Worked closely with team members to ensure brand continuity and integrity• Developed sales pitches and campaigns that generated more than $3M in revenue• Recipient of the prestigious CEO’s Award for Innovation in 2006

• Coordinated and compiled materials for design projects including signage, banners, posters, vehicular graphics,wayfinding and exterior marquees• Produced conceptual, computer-based designs and schematics explaining fabrication processes throughout theWalt Disney World Resort and the Disney Cruise Line• Gained exposure in regard to how WDI communicates with outside vendors• Field measured/verified existing conditions for use in retrofit design

Bfa, Graphic Design

Ba Art Studio, Graphic Design, Drawing And Painting