Founded The Wave in 2010. Having worked in healthcare for 18 years I realised that so many of the physical and mental health issues people were battling came about due to inactivity, a disconnection from nature, and a breakdown in connections between people. I had a vision for a place that would inspire people to get active. A place where people could have the time and space to discover what's important for themselves, for other people and for the environment we all live in. The Wave is bringing water, waves and surfing and its many benefits to people of all ages, backgrounds and abilities through the development of inland surf destinations across the world. These are spaces where people can relax and recoup, get back in touch with nature, play, learn and explore. A High Performance Surf Centre to help coach future surfing stars and a safe environment for beginners to learn, whatever age or ability. But we aren’t just a leisure destination and The Wave isn’t just about surfing. It’s about sharing incredible experiences with anyone who wants to enjoy them, in a naturally healthy space. That includes people who may often feel excluded by disability, illness, age, gender, background, income, fears or pressures to conform. We’re about improving health and wellbeing, helping people be the best version of themselves and having a shedload of fun in the process. The Wave Bristol was opened successfully in October 2019 amid global press and TV coverage. The Wave London and other locations are in early stages of development and will form part of The Wave destinations which will revolutionise the sport and bring the health and lifestyle benefits to millions of people across the world.Find out more about what we are doing at www.thewave.com. Prepare to smile...

Board Director for Surfing England, the recognised national governing body for Surfing.

International Leadership Programme with UK Sport alumni

The Wave Productions is at the forefront of creative and intellectual work on surfing. We produce, perform and curate groundbreaking films, exciting digital media content, dynamic books and pioneering educational programs that explore and celebrate surfing’s potential to inspire positive change and social good in both local and global contexts.We live and breathe surf culture and are expert at crafting and creating highly engaging content, often in challenging locations. Our work engages with waves as both natural and cultural resources that demand future-facing and sustainable management practices. We are passionate to support emerging surf communities across the globe by telling their stories and showcasing models of best practice to advocate sustainable cultural tourism. We want to facilitate surfing and surfers to engage positively with the globe.Our current leading outputs include:The Surfing Brilliant Corners processional travel film series documenting emerging surf cultures, celebrating positives in often miss-represented locations and discussing critical issues of sustainability within surfing communities and surfing environments.Online visual media content shared across a rapidly growing spectrum of social media feeds and The Cleanest Wave blog. On these platforms we have developed a unique approach to content publication that resonates powerfully with our fast growing audience. Our key ongoing themes include: Learning Through Surfing, Health and Wellbeing, Surf History, Surf Travel, Surf Science, Surf Events, Sustainability, Self-empowerment, Gender Equality, Emerging Surf Cultures, Communicating Surf Safety and Green/Ethical coding, Surf Exploration, Cultural Tourism and Sustainable Development.