Managed several key relationships during a large-scale transformation project to migrate clients to a newly enhanced system, whilst maintaining client satisfaction and identifying cross-sell and up-sell opportunities.• Successfully transitioned a group of unique clients who did not fit within a standard profile – required decisive action, harnessing the strengths of a well-developed internal network, and ensuring variances were documented or actioned prior to project delivery.• Played an integral role in workplace culture, as a regional Diversity & Inclusion Committee member.

Established marketing strategies/budgets and created impactful marketing collateral to showcase the company’s all-encompassing approach. Partnered closely with Head of Media Relations to pinpoint appropriate PR prospects and deliver concise written responses for journalist interviews. Drafted reports, maintained regular communication, and crafted compelling presentations and speaker notes for C-suite level executives. Achieved impressive success rate of over 50% of awards submissions receiving prestigious industry awards between 2015 and 2017.• Enhanced industry influence through marketing programmes and crafting promotional materials for clients and prospects – consistently championing concise, authentic and client-centric content.• Led a group who were instrumental in defining the GFO brand outside the United States – articulating and promoting the company’s USP and competitive advantages across the EMEA region.• Unified messaging across the wider business in relation to media, marketing, client presentations and internal knowledge-sharing platforms.• Ensured strict adherence to local market regulations across the EMEA region, in collaboration with legal and compliance teams.

Spearheaded strategic assessments of client product needs, identifying potential up-sell and cross-sell opportunities. Developed pricing proposals for new business pitches and ongoing client engagement. Fostered a collaborative approach, prioritising Know Your Customer (KYC) and regulatory compliance, while facilitating client onboarding.• Delivered outstanding client satisfaction, achieving a 100% success rate for winning new business.• Guaranteed profitability with a minimum acceptable margin of 30% by implementing strategies and measures to optimise financial performance.• Attained accurate profitability figures across clients by implementing rigorous cost allocation processes.• Managed and led contract and SLA negotiations to full conclusion.

Established and led a high-performing team within a short timeline, prioritising holistic client relationships over a product-centric approach, resulting in recognition as one of the company’s strongest groups within six months.• Nurtured strong working relationships with team members, fostering high morale and overcoming initial resistance from London office colleagues who were viewed with suspicion.• Conducted SWOT analysis across the team, developing training and career progression plans to enhance skill sets and professional growth.• Ensured tasks and responsibilities were allocated according to individual strengths and motivations, leading to significant productivity gains across the group.