Will Lyons

Will Lyons Email and Phone Number

Founder, Principal @ Durable Value Advisors
Boston, MA, US
Will Lyons's Location
Greater Boston, United States, United States
Will Lyons's Contact Details
About Will Lyons

Will Lyons is a strategic finance executive with nearly two decades of experience building and leading high-performing Investor Relations and strategic finance functions for publicly traded technology companies. He is currently SVP, Head of Investor Relations at NielsenIQ (NIQ), a leading consumer data intelligence platform and Advent International portfolio company. He is also the Founder & Principal of Durable Value Advisors (DVA), a finance consulting firm delivering strategic finance thought leadership, equity & debt story creation, IPO readiness, and investor relations support and is a Business Advisor to LevelUp Finance, a tech-forward finance consulting firm that streamlines and automates financial reporting and forecasting.Before NIQ, Will served as Senior Vice President of Investor Relations, Capital Markets, & Corporate Development at Buyers Edge Platform, a PE-backed, AI-enabled data intelligence and SaaS company that is digitalizing the foodservice supply chain. At Buyers Edge, Will spearheaded all IPO readiness and capital markets activities through 2022 and drove syndicate formation for a successful $400M Term Loan A financing.Prior to Buyers Edge, Will was Vice President of Investor Relations & Revenue Analytics (FP&A) at Tripadvisor (NASDAQ: TRIP) a global B2B2C travel brand and internet marketplace. He built Tripadvisor's IR function from scratch around the 2011 spin-off from Expedia, Inc. (NASDAQ: EXPE). Within three years, he grew analyst coverage to 27 and helped TRIP garner a premium valuation multiple and $15.0B market cap. In 2019, he received "Best IR Professional: Mid-Cap Internet" honors. He expanded his role to include operational responsibilities and helped shape asset allocation decisions by overseeing FP&A revenue forecasting and budgeting for Tripadvisor's flagship $700M click-based advertising product, as well as leading the long-term forecasting and valuation efforts. He also led rating agency/lender education and investor marketing for Tripadvisor's $500M debt IPO in 2020 and its $345M convertible notes offering in 2021.

Will Lyons's Current Company Details
Durable Value Advisors

Durable Value Advisors

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Founder, Principal
Boston, MA, US
Employees:
1
Will Lyons Work Experience Details
  • Durable Value Advisors
    Founder, Principal
    Durable Value Advisors
    Boston, Ma, Us
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  • Nielseniq
    Svp, Head Of Investor Relations
    Nielseniq May 2024 - Present
    Chicago, Illinois, Us
    Lead Investor Relations activities for NIQ, a leading global consumer data intelligence company. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit NIQ.com.
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  • Durable Value Advisors
    Founder, Principal
    Durable Value Advisors Nov 2022 - Present
    Greater Boston, Us
    Durable Value Advisors (DVA) specializes in strategic finance, stakeholder communications & relationship management, and investor relations for world-class organizations, guiding them through private stages, public debuts, and public company life.Working with DVA empowers management teams to:1. Drive results based on their long-term vision and growth strategy.2. Attract clients and build credibility with supportive investors, lenders, and financing partners.3. Deepen employee understanding and trust within the organization.
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  • Buyers Edge Platform
    Senior Vice President Of Investor Relations, Capital Markets & Corporate Development
    Buyers Edge Platform Oct 2021 - Nov 2022
    Waltham, Massachusetts, Us
    Executed pre-IPO IR and Capital Markets activity for private equity-backed, AI-enabled data intelligence & B2B SaaS company that is digitalizing the foodservice supply chain. o Drove strong equity investor and research analyst interest by overhauling IPO materials (including S-1 box, investor presentation and talking points, investor video script, and Analyst Day presentation) o Showcased BEP's next-gen AI & ML capabilities and software solutions, three-sided client network (e.g., Manufacturers - Keurig Dr Pepper, Tyson, Unilever; Distributors - Sysco, Reinhart, and Performance Food Group; and Operators - Starbucks, Jersey Mike's, and Raising Cane's), large addressable market, adjacent long-term growth opportunities, durable competitive advantages, and strong financial profileo Leveraged strong relationships with investment bankers, software equity research analysts, as well as transaction advisors and PE sponsorso Closed $400M Term Loan A syndicated debt deal used to refinance existing debt and fund M&A in July 2022
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  • Tripadvisor
    Vice President Of Investor Relations & Revenue Analytics (Fp&A)
    Tripadvisor Feb 2016 - Oct 2021
    Needham, Ma, Us
    Expanded finance leadership role at globally-renowned B2B2C travel brand and internet marketplace with offices in the Americas, EMEA, and APAC.Investor Relations -- Executed award-winning investor relations amidst complex corporate developments, including:o 2011 spin off from Expedia Inc. (NASDAQ: EXPE); o Product evolution: 2012-2013 Metasearch (price shopping), 2015-2016 Instant Booking (ecommerce), and 2021 Tripadvisor Plus (D2C subscription); o 2015 CFO and controlling shareholder transitions; o Strategic acquisitions: LaFourchette (leading European online restaurant booking platform) and Viator (leading US online experiences booking platform); o 2017-2018 performance marketing strategy changes;o 2019 Special dividendo 2020-2021 COVID-driven financial impacts, inaugural credit rating & debt IPO ($500M) and convertible note offering ($345M)Revenue Analytics (FP&A) -- Led team overseeing forecasting and budgeting for flagship $700M click-based ad product (2016-2017), long-term forecast and valuation analysis (2017-2020), and competitive intelligence. Advised CFO on capital allocation and financing considerations to maximize shareholder value Capital Markets -- Drove lender and investor marketing efforts for successful 2020-2021 fundraising activities, including:o $500M Senior Notes offeringo $345M Convertible Notes offeringo Rating Agency meetings to achieve first-time credit ratingo Two credit facility amendmentsESG -- Launched first Corporate Responsibility page highlighting ED&I and Social Impact initiativesAwards: Institutional Investor Magazine's 2019 All-America Executive Team “Best IR Professional: Mid-Cap Intern
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  • Tripadvisor
    Senior Director, Investor Relations
    Tripadvisor Nov 2011 - Feb 2016
    Needham, Ma, Us
    First person hired to build and manage investor relations function for Tripadvisor, Inc. (NASDAQ: TRIP). o Executed targeted investor conferences and roadshow appearances across the U.S. and Europe; Built strong relationships with 25+ internet equity research analysts and global investor base; Achieved multiple expansion and market capitalization grew from $3.75B to $15B within three years of Expedia (NASDAQ: EXPE) spin-offo Developed strategic investor messaging and financial communications plan to explain complex equity story amidst business evolution, strategic pivots, online travel competitive dynamics, and controlled ownershipo Crafted CEO presentation for annual Liberty Investor Day and regularly liaised with Liberty Tripadvisor Holdings, Inc.'s (NASDAQ: LTRPA/B) Chairman & CEO and IR team to harmonize investor messaging
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  • Enernoc
    Head Of Investor Relations
    Enernoc May 2007 - Nov 2011
    Boston, Ma, Us
    First person hired to build and manage investor relations function for Enernoc, Inc. (NASDAQ: ENOC), a VC-backed cloud-based energy intelligence software company.o Built high-touch Investor Relations function and quarterly earnings process from scratch starting at $100M IPO. o Involved in all facets of two ~$95M follow-on equity offerings, including materials drafting sessions, investor roadshow, deal pricing and investor allocationo Developed proactive investor messaging and communications plan for a complex equity story through a diverse range of business dynamics, including hyper growth / pre-profitability, Financial Crisis, regulatory changes, grid operator auction windfalls, and M&Ao Conducted 15-20 targeted roadshows and investor conference appearances in the U.S. and Europe per year, building relationships with 25+ sell-side analysts as well as investors from the U.S., Europe, and Asiao Architected two Investor Days that showcased Executives’ long-term vision, growth strategy, and financial outlookNominated for Institutional Investor Magazine's “Best Investor Relations Professional: Clean Tech” based on credibility, industry knowledge, communication strategy, responsiveness, and transparency.Senior Manager: Feb 2011 - Nov 2011Manager: Feb 2008 - Feb 2011Senior Analyst: May 2007 - Feb 2008
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  • Enernoc
    Senior Analyst, Financial Planning & Analysis (Fp&A)
    Enernoc Mar 2007 - May 2007
    Boston, Ma, Us
    Supported CFO and Controller during S-1 drafting process for May 2007 IPO (~$100M)
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  • Wh Trading Llc
    Options Trader
    Wh Trading Llc 2003 - 2006
    Chicago, Illinois, Us
    Chicago Board Options Exchange, Chicago Mercantile Exchange, Chicago Board of Trade
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  • State Street
    Analyst / Manager
    State Street 2000 - 2003
    Boston, Massachusetts, Us
    Manager, Equity Transition ManagementAnalyst, Public Finance Investment BankingAnalyst, RFP GroupCertifications: Series 7 & 63 licensed
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Will Lyons Skills

Investor Relations Financial Modeling Investments Valuation Corporate Finance Due Diligence Corporate Development Business Strategy Start Ups Ipo Equities Online Travel Consumer Internet Competitive Intelligence Financial Reporting Competitive Differentiation Strategic Planning Strategic Thinking Cost Per Click Relationship Developement Competitive Landscape Strategic M&a

Will Lyons Education Details

  • Dartmouth College
    Dartmouth College
    English
  • Milton Academy
    Milton Academy

Frequently Asked Questions about Will Lyons

What company does Will Lyons work for?

Will Lyons works for Durable Value Advisors

What is Will Lyons's role at the current company?

Will Lyons's current role is Founder, Principal.

What is Will Lyons's email address?

Will Lyons's email address is wl****@****noc.com

What is Will Lyons's direct phone number?

Will Lyons's direct phone number is +178180*****

What schools did Will Lyons attend?

Will Lyons attended Dartmouth College, Milton Academy.

What skills is Will Lyons known for?

Will Lyons has skills like Investor Relations, Financial Modeling, Investments, Valuation, Corporate Finance, Due Diligence, Corporate Development, Business Strategy, Start Ups, Ipo, Equities, Online Travel.

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