Will Cramer

Will Cramer Email and Phone Number

Director of Sales at Freshpet, Inc. @
Will Cramer's Location
Matthews, North Carolina, United States, United States
Will Cramer's Contact Details
About Will Cramer

Confident and successful sales professional offering 20 years of experience in the CPG industry. Proficient in directing others and providing leadership in cross-functional settings. Sales expertise lies in direct customer development and broker management, new product development and introductions, and delivering sustainable market share growth through profitable sales. Multi-level experience across most CPG classes of trade working with retailers, brokers, and distributors.

Will Cramer's Current Company Details
Freshpet, Inc.

Freshpet, Inc.

Director of Sales at Freshpet, Inc.
Will Cramer Work Experience Details
  • Freshpet, Inc.
    Director Of Sales
    Freshpet, Inc. Apr 2016 - Present
  • Us Pet Nutrition
    National Sales Director
    Us Pet Nutrition Feb 2012 - Apr 2016
    Leveraging technology to produce the Category's most unique and highest quality products to satisfy unmet needs of today's consumers.
  • Waggin' Train, Llc
    Regional Business Manager
    Waggin' Train, Llc Feb 2010 - Feb 2012
    Developed and Managed Waggin Train Brand of Dog Treats in Grocery, Mass, Military, and Dollar Store Class of Trades. Established Pet Specialty Distributor Network and Direct Customer Retailers in the launch of the Canyon Creek Ranch Brand of Dog Treats. Managed Brokers for both Grocery, Military, and Pet Specialty to achieve brand objectives at headquarter and retail.
  • Freshpet
    Regional Sales Manager
    Freshpet Apr 2007 - Jan 2010
    Established and Developed the Fresh Segment of Pet Food in the Southeast Region and Military Class of Trade. Achieved an average of 4% market share of Pet Food at accounts that accepted program. Secured an average of 15 SKU's and 12-16 linear feet at accounts stocking Freshpet.
  • The Meow Mix Company
    Regional Sales Manager - Southeast Region And Military
    The Meow Mix Company Mar 2002 - Aug 2006
    Us
    Responsible for direct accounts and brokers in GA, SC, FL, AL, LA and the Military class of trade. Managed all aspects of headquarter and retail execution utilizing MAPS priorities. Met or exceeded volume forecast each year while maintaining trade line objectives. Increased Region sales +47% from $11.4M to $16.8M in less than 4 years.
    View
  • Conagra Foods
    National Accounts Manager - Sam'S Club
    Conagra Foods Dec 2000 - Feb 2002
    Chicago, Illinois, Us
    Responsible for over $65M in sales across 12 diverse brands to Sam's Club. Developed business plans to deliver sales and profit objectives for Conagra and value for club members. Interacted with department marketing staff to develop new products and product enhancements.
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  • International Home Foods, Inc.
    National Sales Manager - Military
    International Home Foods, Inc. Jul 2000 - Dec 2000
    Managed international broker responsible for over $35M in sales worldwide to deliver against objective. Developed business plans for 12 diverse brands to deliver sales and profit objectives for IHF and patron value for consumers.
  • International Home Foods
    Director Of Sales - Winn Dixie
    International Home Foods Dec 1998 - Jul 2000
    Responsible for over $33M in sales across 10 diverse brands. Managed a direct/full brokered cross-functional sales team to achieve both volume and profit objectives. Accomplished highest percentage of "merchandising for merit" through grocery division. Achieved the fastest "speed to shelf" on 1999 new item launches.

Will Cramer Skills

Sales Management Cross Functional Team Leadership Fmcg Product Development Forecasting Retail Consumer Products Grocery Sales Management Merchandising Key Account Management Iri New Business Development Marketing Strategy Marketing P&l Management Sales Operations Key Account Development Categorization Customer Insight Pricing Distributors Team Leadership Business Planning Leadership Business Development Product Management Account Management Trade Marketing Crm Market Planning Competitive Analysis Sales Process Shopper Marketing National Accounts Brand Management Nielsen Product Marketing Ac Nielsen Segmentation Fast Moving Consumer Goods

Will Cramer Education Details

  • University Of Kentucky
    University Of Kentucky
    Finance

Frequently Asked Questions about Will Cramer

What company does Will Cramer work for?

Will Cramer works for Freshpet, Inc.

What is Will Cramer's role at the current company?

Will Cramer's current role is Director of Sales at Freshpet, Inc..

What is Will Cramer's email address?

Will Cramer's email address is ws****@****hoo.com

What is Will Cramer's direct phone number?

Will Cramer's direct phone number is +170451*****

What schools did Will Cramer attend?

Will Cramer attended University Of Kentucky.

What skills is Will Cramer known for?

Will Cramer has skills like Sales Management, Cross Functional Team Leadership, Fmcg, Product Development, Forecasting, Retail, Consumer Products, Grocery, Sales, Management, Merchandising, Key Account Management.

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