You’ll find few professionals in the events space with the breadth and depth of experience that Wayne possesses. He has a track record of success as an event organizer with launches and properties of all sizes, in a large array of verticals, for both association and for-profit organizations. Wayne also has successfully worked in sales leadership on the tech supplier side of the industry, assisting several companies in dramatic growth, leading to corporate acquisition. Wayne is passionate about Salesforce.com, event technology, and data science, and has assisted numerous organizations in their growth by scaling sales teams, processes, and compensation mechanisms.

Founder and President of consulting company specializing in sales management and training, and event and CRM technology platforms, including Salesforce.com. Clients have included the Consumer Technology Association (producers of CES - The Consumer Electronics Shows), Convention News Television, IDX Advisors, Measured Results Marketing and Lippman Connects.

Leads sales team of Core-Apps, LLC, THE growing software platform that enhances the f2f events experience, streamlines operations and maximizes revenue for event producers. Core-apps was acquired in March 2019 by Community Brands.

Vice President of Sales– Wayne CrawfordWayne Crawford is a 25-year veteran of the expositions industry and is currently vice president of sales with a2z, Inc. Wayne leads the company’s efforts in selling a2z’s comprehensive suite of software and services to the expositions and meetings industry. In addition to his work on the technology side of the events industry, Wayne has extensive experience and expertise as an exposition manager. He has led events and management teams for some of the largest and most successful events and exposition companies in the world, including NAB, CES, JCK/PEMCO, NXTcomm and Clarion Events. His experience on the organizer side of the business has helped bring perspective to how a2z can best serve its’ clients’ ongoing technology and business process needs. Crawford holds a Bachelor of Science degree in business marketing from the University of Maryland. He is actively involved in the International Association for Exhibitions and Events (IAEE) and is a frequent speaker at IAEE, PCMA, SISO and HSMAI events.