Svp, Group Creative Director - Head Of Wealth Design
Current- Lead overall design vision, strategy, delivery, process and results of NAM experience design for Citi Global Wealth- Built and lead a diverse and inclusive 100+ member design team made up of CDs, ACDs, UX/UI designers, product designers, prototypers, experience strategist & researchers, writers, & agency partners - Responsible for a multi-million digital design book of work, coordinating efforts for design, across business, product and tech teams, to innovate, drive change and increase design maturity towards measurable results- Lead the design of new E2E cross platform product experiences that are driving multi-million dollar measurable AUM results and creating new design frameworks for future innovation- Lead design vision and innovation for wealth NAM, partnering w/ product and technology leaders to deliver change through design thinking methodologies and practices- Led and built Citi’s cross platform atomic Design System team, extending and enhancing our responsive web platform to Citi’s first fully mobile native design system; promoting systematic adoption and standardized evolution and governance- Cultivate future design leaders providing and identifying diverse leadership opportunities, creating growth plans, mentoring through servitude, and promoting from within creating a culture of growth and accountability- Led the Dallas design office in Citi FinTech for two years, leading a multi-disciplinary 50+ member team across six customer domains including the Design System and Accessibility teams. - Built a culture of creativity, innovation, inclusion and a team-first mentality that drives transformative thinking, accountability, and ownership, setting a new standard of excellence to build amazing experiences for our customers- Optimized and enhanced our overall design delivery operations model enabling more accurate reporting and resourcing