Shirley Sexton

Shirley Sexton Email and Phone Number

Digital Marketing Manager @ Lewisburg, WV, US
Lewisburg, WV, US
Shirley Sexton's Location
Lewisburg, West Virginia, United States, United States
Shirley Sexton's Contact Details

Shirley Sexton personal email

n/a
About Shirley Sexton

"Shirley is both an extraordinary and unique individual, whose history is to get involved in the things she feels passionate about, be it women’s rights issues, politics, charities, friends, and music. She’s thus one of the most inspiring people I’ve ever met. And though she doesn’t think of herself as being any big deal, I should say I have long admired her, too. She has the courage of her convictions, a great spirit for the things she loves in life, and most of all, she’s a doer, not just a dreamer. When she sees the chance to make a difference in the lives of other people or the things that mean a lot to her, she jumps. If anyone embodies the original punk rock scene spirit she came out of, of both being more than a witness, and being a force for change, it is she. She inspires by pure dedication, work, and example." --Jack Rabid, The Big TakeoverI create result-driven communications for nonprofits and causes I'm passionate about. I've served as a marketing communications and fundraising strategist, creative director, copywriter, art director, project manager, and department manager. I've worked with scores of organizations, including Chicago Children's Advocacy Center, Illinois Collaboration on Youth, Greenpeace USA, Easter Seals, The Internet Society, NARAL, ACLU, Pathfinder International, Animal Legal Defense Fund, National Geographic, and many more.Expertise: Copywriting, editing, and proofreading; graphic design; email marketing; digital marketing and fundraising strategy and execution; communications planning and creation; advocacy and political fundraising; social media marketing; creative direction; website accessibility for people with disabilities.

Shirley Sexton's Current Company Details
Stiff Little Fingers

Stiff Little Fingers

Digital Marketing Manager
Lewisburg, WV, US
Shirley Sexton Work Experience Details
  • Stiff Little Fingers
    Digital Marketing Manager
    Stiff Little Fingers
    Lewisburg, Wv, Us
  • Shirley Sexton Consulting
    Independent Consultant
    Shirley Sexton Consulting Jan 2010 - Present
    I create results-driven marketing communications, including strategic planning, creative direction, copywriting, art direction, digital marketing and advertising, content development, and campaign management.• Current and previous clients include The ROAR Center, Cheyenne River Youth Project, Midwest Access Coalition, DAME Magazine, Siren Artist Management, Feeding America, and The Internet Society. • For a client in the music industry, I promote concerts and merchandise sales via their email list, social media accounts, and website. I executed a crowd-funding campaign raising over $265,000 to fund the creation of their most recent studio album.
  • Stiff Little Fingers
    Digital Marketing Manager
    Stiff Little Fingers Feb 1996 - Present
    I manage the digital marketing for the band, including their website, email marketing list, and social media accounts. I promote their tours, album releases, and merchandise sales and help grow their fanbase.
  • Chicago Children'S Advocacy Center
    Marketing And Communications Officer
    Chicago Children'S Advocacy Center May 2020 - Oct 2020
    Chicago, Illinois, Us
    ChicagoCAC provides services to children who have suffered sexual and physical abuse.* Created and produced all marketing communications and direct fundraising for the agency. * Collaborated with staff, leadership, and volunteers to achieve marketing communications priorities for program and fundraising initiatives.* I planned and executed a Back to School digital fundraising campaign, raising over 400% more than the prior year's event and engaging an unprecedented number of new donors for that effort.
  • Illinois Collaboration On Youth
    Director Of Communications And Member Relations
    Illinois Collaboration On Youth Nov 2018 - Jun 2019
    ICOY is an association for nonprofit providers of child and youth services in Illinois.• Led member engagement, media, advocacy, event marketing, social media, and communications efforts.• Supervised marketing and member relations staff.• Oversaw successful promotion and planning of member forums and other events, bringing together members to share best practices and collaborate on solutions to challenges in this field. • Established new membership renewal processes, achieving a 96% renewal rate. • Our advocacy, public policy, and media outreach efforts resulted in an increase of over $30 million in annual funding for child welfare and youth services in Illinois.
  • Run The World Digital
    Senior Digital Strategist
    Run The World Digital 2018 - 2018
    This digital fundraising firm works with Democratic political campaigns in the U.S.• Provided fundraising expertise, copy editing, and staff supervision.• Oversaw the planning, execution, and analysis of email content and digital ad campaigns to achieve our clients’ financial goals and help them get out the vote in the 2018 mid-term elections. • Developed quality assurance and testing processes to ensure accuracy and functionality.• My clients included winning candidates for Congress, Governor of Maine, and Attorney General of Michigan
  • Chapman Cubine Adams + Hussey
    Digital Account Executive
    Chapman Cubine Adams + Hussey Nov 2016 - Nov 2017
    Arlington, Virginia, Us
    This agency specializes in direct and digital marketing for national nonprofits.• Managed clients’ email marketing, content strategy, and online advertising for their fundraising, advocacy, and list development efforts. • My clients included Greenpeace USA, United Holocaust Memorial Museum, Crohn’s & Colitis Foundation, World Jewish Congress and Guide Dogs for the Blind. • I led the strategic planning and execution of Greenpeace’s digital fundraising and advocacy, raising over 500% more than the previous year and adding hundreds of thousands of people to their email list.
  • See 3 Communications
    Director Digital Marketing And Fundraising
    See 3 Communications Apr 2009 - Mar 2010
    Chicago, Il, Us
    This agency provides memorable storytelling through video and website content.• Managed the creative and technical development of websites and videos for nonprofit clients, including the Case Foundation, Pathfinder International, American College of Physicians, and Mississippi Center for Justice. • For the Animal Legal Defense Fund, I created their “Expose Animal Abusers” digital campaign that resulted in new animal anti-cruelty legislation being passed in all 50 states and federally.
  • Easter Seals
    Asst. Vice President Digital Marketing
    Easter Seals Nov 2001 - Jan 2009
    Chicago, Il, Us
    Easterseals is the nation’s largest provider of treatment for people living with disabilities. • Headed the digital marketing department, managing staff of seven digital marketing experts. • In collaboration with leadership from national and affiliates, created the strategic plan, technical infrastructure, processes, and policies for their shared network of websites and constituent database.• Created cause marketing and engagement campaigns with corporate partners, including via Easter Seal’s national peer-to-peer fundraising event "Walk With Me". • I developed Easterseals’ Online Fundraising Program, which doubled in income each year during my tenure at the organization.
  • Appnet/Commerce One/Beaconfire
    Director, Nonprofit Services
    Appnet/Commerce One/Beaconfire Apr 1999 - Nov 2001
    • Responsible for profitability, client relationships, engagement oversight, and business development. • Supervised project managers, functional consultants, creative, and technical staff.• Provided strategic consulting and guidance on client’s digital initiatives, with an emphasis on customer relationship management, fundraising, advocacy, and brand integration. • My clients included the ACLU, NARAL, Heifer Project International, League of Women Voters, National Safe Kids Campaign, and Pew Charitable Trusts.• This nonprofit vertical generated $11 million in revenue from clients in one year.
  • Ixl/Netresponse
    Project Manager
    Ixl/Netresponse Jan 1998 - May 1999
    New York, Ny, Us
    • Produced striking and effective graphic design and copy for banner ads and websites. • Guided technical and creative staff to ensure all deliverables were accurate and on schedule. • Developed online advertising and email marketing for Slate.com subscription program.
  • Creative Strategy, Inc.
    Senior Art Director
    Creative Strategy, Inc. Jun 1995 - Apr 1997
    Conceived and designed marketing communications including websites, direct mail, and advertisements. Clients included National Geographic, National Democratic Institute, America Online, and Time-Life.
  • National Geographic
    Art Director
    National Geographic Jan 1987 - Jun 1995
    Washington, Dc, Us
    As a member of the Promotions/Direct Marketing department, I provided graphic design, photo-editing, and photography art direction for National Geographic's award-winning direct mail marketing including catalogs, brochures, envelopes, and letters.

Shirley Sexton Skills

Email Marketing Online Marketing Integrated Marketing Social Media E Commerce Strategic Planning Project Management User Experience Creative Direction Marketing Communications Nonprofits Interactive Marketing Crm Strategy Digital Strategy Web Design Event Management Fundraising Social Media Marketing Market Research Content Strategy Online User Experience Nonprofit Consulting Leadership Facebook Marketing Marketing Management Web Development Strategic Communications Web Content Management Social Networking Staff Development Creative Strategy Content Management Interactive Strategy Blogging Seo Management Direct Marketing Direct Mail Business Strategy Public Speaking Newsletters Cause Marketing Corporate Social Responsibility Crowdfunding Accessibility Nonprofit Organizations Copywriting

Shirley Sexton Education Details

  • The Johns Hopkins University
    The Johns Hopkins University
    Marketing
  • University Of Maryland
    University Of Maryland
    Advertising Design

Frequently Asked Questions about Shirley Sexton

What company does Shirley Sexton work for?

Shirley Sexton works for Stiff Little Fingers

What is Shirley Sexton's role at the current company?

Shirley Sexton's current role is Digital Marketing Manager.

What is Shirley Sexton's email address?

Shirley Sexton's email address is se****@****slf.com

What is Shirley Sexton's direct phone number?

Shirley Sexton's direct phone number is (312) 726*****

What schools did Shirley Sexton attend?

Shirley Sexton attended The Johns Hopkins University, University Of Maryland.

What are some of Shirley Sexton's interests?

Shirley Sexton has interest in Innovation, Management, Web Design And Usability, Online Fundraising, Crm, Social Media, Technology, Nonprofits, See Less, Open Source Technology.

What skills is Shirley Sexton known for?

Shirley Sexton has skills like Email Marketing, Online Marketing, Integrated Marketing, Social Media, E Commerce, Strategic Planning, Project Management, User Experience, Creative Direction, Marketing Communications, Nonprofits, Interactive Marketing.

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