Graham Webb

Graham Webb Email and Phone Number

General Management, Global Marketing, Brand Management, Product Management - Consumer Products @ Johnson Outdoors
Graham Webb's Location
Greater Chicago Area, United States, United States
Graham Webb's Contact Details

Graham Webb personal email

About Graham Webb

GLOBAL MARKETING, BRANDING AND PRODUCT MANAGEMENT PROFESSIONALOutstanding record of increasing revenue, market share and EBITDA at leading global consumer products companies. Proven expertise developing the multi-year roadmap, setting the marketing and brand strategy and establishing the product vision in an Omni-Channel retail environment, (Bricks and Mortar and Online/Digital). Excellent manager and builder of product and marketing teams.

Graham Webb's Current Company Details
Johnson Outdoors

Johnson Outdoors

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General Management, Global Marketing, Brand Management, Product Management - Consumer Products
Graham Webb Work Experience Details
  • Johnson Outdoors
    Vice President, Camping And Watercraft Business Units
    Johnson Outdoors Apr 2024 - Present
    Racine, Wi, Us
    Drive strategy, business performance and profitable growth for Camping and Watercraft Business Units. Lead all Brand, Product Development, Sales and R&D functions. Executive Committee member. Reports to CEO.
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  • Johnson Outdoors
    Senior Director - Brand Management
    Johnson Outdoors Jun 2023 - Apr 2024
    Racine, Wi, Us
    Direct, manage and lead strategic brand and product marketing for Watercraft brands and product lines
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  • Newell Brands (Outdoor And Recreation Division)
    Senior Director - Product Marketing
    Newell Brands (Outdoor And Recreation Division) 2015 - 2022
    Direct, manage and lead global strategic planning, brand management and product development for the portfolio of outdoor brands within the Outdoor and Recreation division: Coleman, Rubbermaid, Puddle Jumper and AeroBed. Manage licensing revenues generated from 15 strategic licensing partners. Manage and mentor a team of marketing professionals.
  • Singer Sewing Machines
    Global Director, Aftermarket Product Management
    Singer Sewing Machines 2013 - 2015
    Southend-On-Sea, Gb
    Manage and lead the global strategic planning, marketing, product development and product management for Singer's range of global consumer products: Aftermarket accessories. (Sewing and craft related products).
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  • American Greetings
    Senior Director Of Product Management And Creative
    American Greetings 2008 - 2013
    Cleveland, Oh, Us
    Manage the new product development, product management, strategic marketing and creative for the $100 million Recycled Paper Greetings brand of greeting cards sold to multiple retail distribution channels including mass, grocery, drug and specialty.
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  • Bell Automotive Products - (Consumer Aftermarket Accessories)
    Vice President Of Marketing And Product Development
    Bell Automotive Products - (Consumer Aftermarket Accessories) 2000 - 2007
    Scottsdale, Az, Us
    Set the strategic marketing direction and led the, brand strategy, pricing, product development and product management for the $80 million Bell brand of consumer automotive aftermarket accessories sold to leading mass merchant and specialty retailers.
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  • Bell Sports
    Vice President Of Marketing
    Bell Sports 1993 - 1999
    Scotts Valley, Ca, Us
    Set the strategic marketing direction and product leadership strategy for Bell Sports, a $225 million marketer and distributor of bicycle helmets and accessories sold to multiple retail channels of distribution.
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Graham Webb Skills

Product Development Product Marketing Product Management Marketing Strategy Cross Functional Team Leadership Leadership Consumer Products Marketing Strategy Management Competitive Analysis Strategic Planning Sales Operations Brand Management Pricing P&l Management Merchandising Retail Sales Forecasting Customer Insight Market Research Business Strategy Sourcing Marketing Management Brand Equity Consumer Insight French Product Innovation Product Leadership Product Lifecycle Management Digital Marketing Product Sourcing Online Marketing Budgeting And Forecasting Social Media Marketing Multi Channel Marketing

Graham Webb Education Details

  • Lancaster University
    Lancaster University
    Marketing

Frequently Asked Questions about Graham Webb

What company does Graham Webb work for?

Graham Webb works for Johnson Outdoors

What is Graham Webb's role at the current company?

Graham Webb's current role is General Management, Global Marketing, Brand Management, Product Management - Consumer Products.

What is Graham Webb's email address?

Graham Webb's email address is gr****@****ail.com

What schools did Graham Webb attend?

Graham Webb attended Lancaster University.

What skills is Graham Webb known for?

Graham Webb has skills like Product Development, Product Marketing, Product Management, Marketing, Strategy, Cross Functional Team Leadership, Leadership, Consumer Products, Marketing Strategy, Management, Competitive Analysis, Strategic Planning.

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