With over 10 years of work experience in PPC, paid social, analytics, lead generation, e-commerce, and Amazon FBA, I am currently Partner, Managing Director at Holloprax. I also consult small businesses on improving operational systems, in addition to customer acquisiton & growth. I have participated as an individual contributor, as well as lead, and worked crossfunctionally with teams, marketers, developers, PPC specialists, data analysts, and content creators, and have participated directly and overseen the strategy, execution, and optimization of various online marketing strategies and tactics, including Google Ads (PPC), Facebook Ads (paid social), Amazon Ads, AB testing & Conversion Rate Optimization (CRO), email marketing, SEO, and content marketing. I am passionate about learning new skills and staying updated on the latest trends and best practices in digital marketing. My core competencies include growth marketing, targeted traffic generation, customer acquisition PPC (Google Ads, Bing Ads, etc), paid social (Facebook Ads), A/B testing & conversion rate optimization (CRO), and web analytics. My mission is to help online businesses succeed and grow by leveraging data, creativity, and technology. I value collaboration, innovation, and excellence, and I enjoy working with a diverse and talented team that shares these values and goals.