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Web Smith Email & Phone Number

Founder, 2PM Inc. at 2PM
Location: Dublin, Ohio, United States 15 work roles 5 schools
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Current company
2PM
Role
Founder, 2PM Inc.
Location
Dublin, Ohio, United States

Who is Web Smith? Overview

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Web Smith is listed as Founder, 2PM Inc. at 2PM, based in Dublin, Ohio, United States. AeroLeads shows a matched LinkedIn profile for Web Smith.

Web Smith previously worked as Founder at 2Pm and Consulting Practice at 2Pm. Web Smith holds Owner/President Management (Opm 58) from Harvard Business School.

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2PM

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Profile bio

About Web Smith

A seasoned analyst, marketing and sales professional with over thirteen years ofexperience in eCommerce, direct-to-consumer (DTC), and digital development spaces – Ileverage strategic vision, data-driven approaches, and operational expertise to driveshort-term growth and long-term innovation.As the founder of 2PM Inc., I’ve built a widely recognized platform for eCommerce data andmarket analysis that drives my approach to my work.Beyond my entrepreneurial endeavors, I manage equity investments in various companiesspanning retail B2B services, SaaS technologies, media platforms, and wellnesstechnologies. I lead high-profile business communities, including Optimization, aHarvard-based WhatsApp group for executives focused on bridging the gap between healthspanand lifespan, and several HBS-affiliated chats on retail, AI/ML, and angel investing.My most recent work reflects my commitment to advising foreign and domestic companies onmatters at the nexus of commerce and national security.

Current workplace

Web Smith's current company

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2PM
2Pm
Founder, 2PM Inc.
AeroLeads page
15 roles

Web Smith work experience

A career timeline built from the work history available for this profile.

Founder

Current
2Pm

Columbus, Ohio, Us

With an average open rate of 42.6%, 2PM letters have been delivered for over four years. They are thoughtfully curated and delivered three times per week (for Executive Members) and once per week for regular readers. Each letter features up-to-date analyses and summaries of key reports. The curation is designed to appeal to deep generalists and the intellectually curious. Delivered on Monday, Wednesday, and Friday.Portfolio of advisees: 2pml.com/aboutConsulting clients: 2pml.com/operateA large percentage of sponsorship fees and subscription revenue will go to help towards social and economic matters. This upcoming season’s beneficiaries are Strake Jesuit College Preparatory's scholarship fund, Roosevelt Coffee House, One Church, The Wellington School's scholarship fund, and Healing Broken Circles.

Dec 2015 - Present

Consulting Practice

Current
2Pm

Columbus, Ohio, Us

Companies that look to innovate, grow, or solve problems come to 2PM for 'outside of the box' thinking. In fact, up to six companies per cycle will contract 2PM for long-term Growth Partnerships. Our bread and butter? Partnering with industry-leading media companies and online retailers who possess game-changing attributes. 2PM doesn't just analyze developments, it's part of them.

Mar 2018 - Present

Investor / Advisor

Current
2Pm

Columbus, Ohio, Us

Each quarter, 2PM reserves a portion of profits to angel or seed invest in modern brands, SaaS platforms, media platforms, and the services.

Jan 2020 - Present

Vice President Of Sales

Current

Based out of mountains of Colorado, the capitol city of Ohio, and the fertile lands of fertile lands of Belarus - MTN Haus is one of the great agencies that fly beneath the radar. There, I lead business development, I incorporate systems for outbound sales and improved inbound sales, develop new agency functions, incubate new business ideas, and interface with our international team of esteemed in-house PMs and developers.

Oct 2024 - Present

Independent Consultant

Current

Seattle, Wa, Us

Teague is a global design consultancy headquartered in Seattle, Washington, established in 1926 by Walter Dorwin Teague. The firm specializes in product design, interaction design, environmental design, and mechanical design, with a strong emphasis on human-centered innovation. In the defense sector, Teague focuses on developing intuitive, adaptable, and mission-driven products that meet the complex demands of military environments. Their approach integrates design, technology, and human insight to create solutions that prioritize the end user, ensuring products are reliable and efficient even in challenging conditions. For example, Teague has contributed to the development of mission consoles for military platforms, receiving strong approval from officials and U.S. Congress members when showcased in Washington, D.C.In this role, I connect forward-thinking organizations with Teague's exceptional suite of services, driving innovation and strategic transformation. By leveraging my network and providing key client insights, I facilitate impactful introductions and help organizations unlock the full potential of Teague’s design expertise.

Nov 2024 - Present

Cofounder / Member

Current

Dallas, Texas, Us

Co-owner, shirt wearer, and evangelist.

Aug 2012 - Present

Chief Marketing Officer

Dallas, Texas, Us

Venture backed American shirt maker, where I designed and lead marketing for the next great American brand. We have been featured in: New York Times, Fast Company, Inc, Men's Health, Men's Fitness, The Wall Street Journal, Thrillist, Business Insider, Forbes, Modern Luxury, Culture Map, and Haute Chicago. J.J. Watt is currently the face of the organization.

Aug 2012 - Jan 2015

Advisory Board Member

Boston, Massachusetts, Us

Jun 2021 - Jun 2023

Venture Scout

Menlo Park, Ca, Us

Feb 2019 - Jun 2023

Board Of Advisors

New York, Ny, Us

CommerceNext, the annual conference for next level customer acquisition, has announced 2020 dates and venue for their flagship conference. Marketing leaders at retail and direct to consumer (DTC) brands can look forward to CommerceNext 2020: scheduled for July 28-29th at the New York Hilton Midtown. In addition, CommerceNext now offers a widely expanded series of events and programs including over 40 dinners, bi-coastal holiday parties and networking events at major digital retail industry gatherings throughout the year. With an attendee Net Promoter Score considered “exceptional” among conferences, it is no surprise that the 2019 CommerceNext conference attendance grew 122% to nearly 1,000 retail leaders. CommerceNext 2019 speakers included executives such as Ali Weiss, SVP of Marketing at Glossier; Rachel Shechtman, Founder of Story + Brand Experience Officer at Macy’s; Maureen Sullivan, COO of Rent the Runway; Joe Megibow, CEO of Purple; Denise Incandela, Head of Fashion Group at Walmart; Micky Onvural, CEO Bonobos and Ben Harrell, CMO at Priceline. Additionally, Inc. Magazine named CommerceNext one of the top 5 e-commerce conferences for 2019/2020.

Oct 2019 - May 2023

Venture Scout

Tcg

Playa Vista, California, Us

Apr 2019 - Jun 2022

Director Of Ecommerce

New York, Ny, Us

I develop and manage the company eCommerce strategy and associated revenue streams. I work with key stakeholders to handle outreach, partnerships and product development. I oversee management of all store and eCommerce operations, recruitment and personnel. I lead and manage all aspects of direct to consumer eCommerce marketing in the areas of SEO, PPC, email, CSE's, 3rd party platforms and referring partners. I advise all aspects of the digital ecosystem including social, content strategy, and work with the appropriate agency and internal partners to develop & execute seasonal marketing plans. I develop and regulate digital marketing budget. And I liaise with the eCommerce managers & buyers at key accounts to ensure the digital customer experience meets brand expectations.In addition, I'm tasked with the following: *Execute forecasting methodology that accurately predicts sales, orders, customer acquisition and costs for all programs.*Identify appropriate tech/web development partners to streamline systems, improve performance and achieve goals.*Further expand the presence of Gear Patrol’s own magazine, consumer products and product collaborations through strategic partnerships and outreach.*Deploy tests and provide backend analysis and recommendations to continuously improve the customer experience and grow sales and contribution.

Jun 2016 - Aug 2017

Ecommerce

Us

Directed eCommerce operations

Mar 2015 - Apr 2016

Marketing

Columbus, Ohio, Us

Worked with and advised Bill Henniger, Caity Henniger, and Kris Warner on executable marketing and strategy directives for RogueFitness.com (Columbus, Ohio). After leaving a full time capacity in 2012, I remained on contract, directly reporting to Bill and Caity Henniger until January 2015.

Jun 2011 - Jan 2015

Cofounder (A Flo Channel)

Austin, Texas, Us

SICFIT is lifestyle brand, e-commerce company and online resource for athletes driven by media content. It is an online platform created to raise awareness, inform, and educate for the CrossFit Games. SICFIT was created for all affiliates to share videos, articles, pictures, and capture the movement of a young but commercially viable sport.Raised $150,000 from Erik Dithmer (Executive, Dell) to aid national expansion of the brand and platform fortification. Sold to a conglomerate and exited completely in June of 2012.

Nov 2009 - Jun 2011
5 education records

Web Smith education

Owner/President Management (Opm 58)

Harvard Business School

Study: Russian, Russian

Rice University

Business And Management Informations Systems, Business Administration, Management And Operations

University Of St. Thomas (Tx)

Operations Research And Management

Us Coast Guard Academy

High School Diploma, Theology

Strake Jesuit College Preparatory
FAQ

Frequently asked questions about Web Smith

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What company does Web Smith work for?

Web Smith works for 2PM.

What is Web Smith's role at 2PM?

Web Smith is listed as Founder, 2PM Inc. at 2PM.

Where is Web Smith based?

Web Smith is based in Dublin, Ohio, United States while working with 2PM.

What companies has Web Smith worked for?

Web Smith has worked for 2Pm, Mtn Haus Digital, Teague, Mizzen+Main, and Butcherbox.

How can I contact Web Smith?

You can use AeroLeads to view verified contact signals for Web Smith at 2PM, including work email, phone, and LinkedIn data when available.

What schools did Web Smith attend?

Web Smith holds Owner/President Management (Opm 58) from Harvard Business School.

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