President
CurrentSince 1997, SalemGlobal Digital Marketing (https://SalemGlobal.com) has consulted on, produced and marketed hundreds of websites for corporations and business of all sizes. SalemGlobal specializes in integrated marketing, growth hacking, search engine optimization, paid/ PPC management, social media and ecommerce.Key responsibilities:• Managed all aspects of growth hacking, strategy, integrated and digital marketing for clients• Interviewed, hired and managed over 50 employees, contractors, suppliers, consultants, designers, programmers and interns• Developed marketing plans, e-commerce strategies, media kits and print collateral for startups and established B2B and B2C businesses• Created strategic partnerships with other Internet companies, advertising and pr firms• Organized and managed events, zoom webinars, meetups, conferences; secured speakers, sponsors and exhibitors for the Real Estate, Lending and FinTech industries• Handled all business development, internal and external sales, invoicing and billing operations • Monitored data-driven analytics, retention and other KPIs using CRM and SaaS; Salesforce.com, HubSpot, Marketo, Pardot, Dentrix, Demandforce etc. • Conducted domain name research and acquisition• Wrote content for website page creation, blogging, articles & press releases• Managed online video production and editing for YouTube• Managed SEM, PPC, Google Adwords, Yahoo! Microsoft, Bing using Kenshoo, Marin, DS3, DoubleClick, DCM, Acquisio cross channel performance, automation and bid optimization tools• Managed email marketing and newsletters using Constant Contact and MailChimp• Managed directory listings with Yext• Handled reputation management with Yelp, Google reviews and Social Review Wizard• Managed all social media on Facebook, LinkedIn, Twitter, Google+ Instagram, Pinterest, Tumblr• Assisted with TV, Radio, Print, Direct Mail, Signage and Outdoor Advertising• Helped clients trying to raise capital for their own businesses
