Ethan Webster Email & Phone Number

Sacramento, California, US

• Project based name writer for world-class branding agency, providing creative name development for businesses, products and new product lines.
• Provide name and tagline ideation for more than ten projects per year, with many successful names to date.
• Drive creative strategy by leveraging research of market position, customer personae, and competition.
• Write brand names and descriptors, taglines and proprietary terminology.
• Work for clients in a variety of industries including tech, food, travel and more.Additional information available upon request.

Seaside, CA, US

• Revamped course materials by incorporating engaging graphics, videos, and audio elements, resulting in a 25% improvement in student course satisfaction scores.
• Enhanced student deliverables by 150% through the creation of tutorial lessons on advanced use of Photoshop and Illustrator.
• Developed customized instructional approaches to tackle unique challenges, resulting in a 33% boost in student utilization of the LMS tools and resources.

Reston, Virginia, US

• Provided comprehensive support to two schoolhouses in the production of learning content for print and digital textbooks, including editing, illustration, and print coordination.
• Proofread instructors' learning material and developed impactful instructional content, resulting in higher clarity and comprehension among students.
• Ensured the flawless final publication of textbooks by conducting meticulous proofing and quality assurance checks.

Watsonville, CA, US

• Designed illustrated training and instructional guides for work processes at the berry distribution centers, leading to a 10% increase in employee collaboration and cross-functional understanding.
• Led the production of slide presentations and collaborated with leadership on internal and external communications, reports, and training initiatives, ensuring effective communication and stakeholder satisfaction.
• Created illustrated job aids to train employees in the use of new software and standard operating procedures, leading to an 11% improvement in employee comprehension and knowledge retention.
• Independently executed projects, delivering high-quality finished materials based on brief input and source material, resulting in a 20% increase in project turnaround time.

EthanWebster.Studio is my design service. I work with various clients with their instructional design, graphic and communication needs.

• Collaborated in visual design and copywriting for a web and social marketing agency, delivering engaging content and compelling messaging for attorneys and home contractors.
• Provided comprehensive support to clients, driving their marketing objectives through engaging content creation and strategic social posting campaigns.
• Assisted in the promotion of new and existing websites through the creation of persuasive advertisements, blogs, and articles, resulting in a 30% increase in website conversions.

Monterey, CA, US

• Managed all aspects of marketing, including email, social media, and tradeshow advertising, resulting in a 20% increase in social media engagement, and a 25% growth in email click-through rates.
• Spearheaded the web design and development of a new company site, incorporating interactive infographics, ordering systems, and eCommerce functionality, resulting in improved user experiences and increased online sales.
• Developed and published informative customer newsletters and emails tailored to different customer segments, resulting in a 25% increase in email open rates and a 15% growth in repeat purchases.
• Authored technical articles and designed informative infographics for field processes, effectively communicating complex concepts, resulting in a 40% increase in industry recognition and media mentions.

• Leveraged imaging technology to construct immersive environment maps, integrating panoramic images, satellite images, and videos to create virtual models of buildings and areas.
• Ensured a cohesive and visually appealing experience by creating unique navigation and branding elements for embedded media in over twenty government and private client projects.
• Developed comprehensive training materials and user guides on Orator Plus software and hardware, facilitating effective adoption and use of the technology.
• Delivered engaging and informative live trainings on Orator Plus, photography, and image collecting processes, fostering skill development and knowledge acquisition.
• Orchestrated the management of team projects from initial design to final submittal, ensuring a seamless workflow and successful project completion.

CA, US

• Transformed instructional content into user-friendly websites, interactive programs, videos, animations, and handouts for numerous educational courses and programs.
• Created original graphs, infographics, and interactive learning materials, enhancing the visual representation and engagement of course content.
• Successfully migrated and customized over 50 courses to a new Learning Management System (LMS), ensuring a smooth transition and uninterrupted learning experience for students.

Marina, CA, US

• Managed and coordinated graphics accounts for tradeshow managers and exhibitors, cultivating strong relationships with clients and achieving a 20% increase in annual revenue through upselling and cross-selling services.
• Created event and navigation signage, maps, sponsor boards, floor plans, and schedule boards for over 10 client associations per year, facilitating seamless event logistics and enhancing attendee engagement.
• Oversaw wide format printing, production, and installation processes, optimizing efficiency and always reducing production time while maintaining high-quality standards.

Master Of Science - Ms, Educational/Instructional Technology

Bachelor Of Science (B.S.), Communication Design With Emphasis In Web Design