Wee Yingxian Email & Phone Number

Singapore

Singapore

• Liaised, engaged and managed government agencies and relevant stakeholders to achieve synergy between our initiatives and other concurrent activities• Utilised data tools to synthesise data sets for analysis and insights, to increase the adoption of SGQR at hawker centres as well as increase traffic at the community hubs• Designed collaterals to further the messaging of the SG Digital Office (e.g. Scam Infographics for Seniors)

• Oversee and strengthen IMDA's relations with foreign strategic partners through bilateral initiatives and engagements (mainly China and Europe).• Oversee and develop IMDA's engagements and projects in Inter-Governmental Organisations, including the APEC.

Singapore

• Conceptualise, plan and develop and implement various go-to-market initiatives to help our Infocomm & Media (ICM) companies expand into new markets (mainly China and Indonesia) beyond Singapore • Work closely with stakeholders to identify strategic priorities and areas within ICM sectors that require specific interventions by IMDA to help our companies go abroad• Involved in the coordination and organization of market development missions in collaboration with in-market partners and trade organizations

Singapore

• ICO Marketing - Created online global crypto platforms to foster customer relations and managed a group of bounty managers. Edited and designed the lightpaper & whitepaper for Fonder Open Network (FON) • Social Media Marketing - Raise awareness of FON through crafting compelling positioning and messaging narratives across different channels (Twitter, Facebook, Medium.com, Reddit, Discord, Telegram, etc.) and matching the message to the mediums

• Social Media Marketing - Developed, managed and tracked client's social media platforms. Curated online campaigns and content to increase awareness.• Web Design & Development - Designed and managed client's website to increase credibility and to utilise it as a form of marketing channel.

Singapore

• Analyze event benefits and offerings given by other premium cards in the market vs. American Express• Identify event trends and unique concepts offered locally and in the region which could potentially increasecard members’ engagement and billings• Liaise with merchant partners and agency on event planning, communications and execution

• Worked in an outsource sales and marketing company which outsources sales to Singapore’s largest network operator, Singtel• Top 40 Sales Personnel in the first week and was promoted to Sales Trainer after the first week• Mentored trainees and advise them on the way they express themselves in front of customers

Bachelor’S Degree, Business, Cgpa: 4.78

Activities and Societies: ODAC - Outdoor Activities Club 2016-2017: Main Committee - Special Project Officer (SPO) • Planned 3 local.

Bachelors, Business

Semester long exchange program from Aug 2017 to December 2017.

High School

Activities and Societies: Student Council (House Captain) & ODAC - Outdoor Adventure Club 2013-2014: House Captain • Represent students.