Lyndsey Weedop Email & Phone Number

Meridian, ID, US

Boise, Idaho, United States

• Leads cross-functional teams to prioritize high impact work that solves top customer problems through seamless, end-to-end experiences.
• Connects dots across QuickBooks business unit teams to encourage collaboration, remove barriers, and generate alignment around a common product vision.
• Creates customer and data-back solutions, owning the entire design process from problem definition and customer research to pixel-perfect spec hand-off.
• Coaches and advocates for the design team to support their personal growth, career goals, and craft development, promoting an environment of transparency and joy.

Boise, Idaho Area

• Develops durable insights and identifies opportunity areas through competitive analysis, heuristic evaluation, and user research.
• Encourages teams to challenge assumptions and early decisions in order to identify the best way to solve the core customer problem.
• Works to identify gaps in our user’s end-to-end experience and collaborates with other project teams to ensure gaps are addressed within the expected timeline.
• Scales impact by connecting stakeholders across the organization leading to improved project visibility and shared learnings.

Boise, ID

• Compiled market research, competitive analysis, user behavior, and research insights to ensure we solved the right problems.
• Created user flows, wireframes, prototypes, and high-fidelity designs, to communicate proposed solution and promote product team alignment.
• Generated business results and increased customer satisfaction through a thoughtful, phased approach, focusing on the most impactful areas of the product.
• Analyzed funnel metrics to measure success and identify new opportunities.

Boise, Idaho

• Designed and coded email marketing and customer engagement campaigns ranging from promotional emails to weekly training and transformation emails.
• Assisted in planning and strategizing for the email marketing channel; created weekly wireframes for promotional emails.
• Reformed outdated email code to a fluid, responsive template which incorporates more live text; coded an innovative interactive email, something that had never been done at Bodybuilding.com

Boise, ID

• Implemented current branding and visual style to existing articles and special features.
• Improved the effectiveness of article content through the use of photography, infographics, logos, etc.
• Created relevant and eye-catching imagery using photo manipulation and editing.
• Worked collaboratively with department managers and engineering to implement a site-wide image API
• Assembled and tested several mobile training apps.

Boise, ID

Managed e-commerce stores for The Onion Store and PalmerCash Vintage T-Shirts. Roles included design and product photography, website administration, social media and email marketing, SEO optimization, and inventory management.

Graphic Design, 4.0

Associate Of Applied Science, Graphic Design, 4.0