Wei Michael C.

Wei Michael C. Email and Phone Number

Associate Brand Manager @ Lemonilo
jakarta, jakarta raya, indonesia
Wei Michael C.'s Location
Jakarta Metropolitan Area, Indonesia
About Wei Michael C.

Experienced marketer and brand function in consumer goods industry (FMCG) acommpanied by relevant educational background in communication studies to determine the best practices to deliver bussiness outcomes. Skilled in brand management, digital strategy, brand activation & marketing campaigns.

Wei Michael C.'s Current Company Details
Lemonilo

Lemonilo

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Associate Brand Manager
jakarta, jakarta raya, indonesia
Website:
lemonilo.com
Employees:
92
Wei Michael C. Work Experience Details
  • Lemonilo
    Associate Brand Manager
    Lemonilo Mar 2024 - Present
    Jakarta, Indonesia
    Determine the best practice for CHIMI (brand leader for sweet potato chips) & lead end-to-end process of NPD, direct report to the Brand Manager
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  • Pt Glico Wings
    Brand Executive
    Pt Glico Wings Jul 2023 - Feb 2024
    Jakarta, Indonesia
    Responsible for Frostbite (the biggest Glico Wings sub-brand) by managed 360 brand marketing plan, NPD / product innovation, full cycle campaign, include ATL, on-ground activation, digital strategy and report directly to the Head of Marketing
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  • The Kraft Heinz Company
    Brand Marketing - Soy
    The Kraft Heinz Company Feb 2023 - May 2023
    Jakarta, Indonesia
    Assist the Senior Brand Manager launch ABC Soy Sauce (Kecap ABC) new communication & its amplification to deliver stronger RTB
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  • Wings Group Indonesia (Sayap Mas Utama)
    Brand Marketing - Home Care
    Wings Group Indonesia (Sayap Mas Utama) Feb 2022 - Feb 2023
    Jakarta Timur, Jakarta, Indonesia
    Assist the Brand Manager to maintain DAIA Detergent as #1 PowDet (Nielsen, April 2022) & introduce SoSoft as innovative plant-based detergent through integrated marketing campaign (ATL, BTL, Digital)
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Wei Michael C. Education Details

Frequently Asked Questions about Wei Michael C.

What company does Wei Michael C. work for?

Wei Michael C. works for Lemonilo

What is Wei Michael C.'s role at the current company?

Wei Michael C.'s current role is Associate Brand Manager.

What schools did Wei Michael C. attend?

Wei Michael C. attended Binus University, Sma Budi Mulia Bogor.

Who are Wei Michael C.'s colleagues?

Wei Michael C.'s colleagues are Puji Rahayu, Sergei Zveryaka, Rn Amalia Rasyid, Muhammad Kadapi, Irmawati Achmad, Nadia Carolina, Irnami Lianis.

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