Weisha Yu Email & Phone Number

Responsible for conceiving, designing, and developing products that are in line with the company's brand and meet consumer demands. This includes leading design teams, conducting market research, managing product development, ensuring quality standards, and staying updated on industry trends. I also work closely with other departments to take products from concept to market, demonstrating strong leadership, creativity, and problem-solving skills. I oversee the management of Target's 3D assets for the company.

Responsible for executing and managing product concept drawings, transforming ideas into tangible designs. Conducted ergonomic assessments and user testing to enhance product usability. Collaborated with Engineering, Marketing, and external vendors to align design vision. Implemented brand signature elements into product aesthetics.

New York

Responsible for designing and developing hardware for various product lines. Collaborated with handbag designer and pattern maker to create innovative concepts aligned with design directions.