• Produced and curated engaging content (posts, stories, reels) tailored to Facebook and Instagram, ensuring alignment with the brand’s voice and resonating with target audiences.• Planned and executed campaigns on Facebook and Instagram to drive traffic, generate leads, and increase conversions, using a combination of organic and paid strategies.• Monitored performance on both platforms using analytics tools, tracked key metrics, and provided regular reports with insights and recommendations for improvement.• Managed and nurtured online communities by responding to comments and messages on Facebook and Instagram, fostering positive interactions to build a loyal following.• Stayed up-to-date with the latest trends and tools specific to Facebook and Instagram, identifying new opportunities to enhance content and optimize platform presence.• Worked closely with content creators and graphic designers to ensure a cohesive and impactful presence on Facebook and Instagram.

Worked as a Food And Beverage Assistant at Christiana Campbell's Tavern in Williamsburg, Virginia, through the J1 Exhange Program. Responsibilities included providing excellent customer service, managing orders, and ensuring a positive dining experience for guests. This role significantly honed my hospitality skills, cross-cultural communication proficiency, and deepened my understanding of American work culture.