Wella Mañabo Email & Phone Number

Dubai, United Arab Emirates

I spearhead a talented team in crafting innovative consulting strategies for digital marketing, brand enhancement, and business transformation. We design and execute cutting-edge digital marketing campaigns that leverage AI, data analytics, and influencer collaborations.My focus is on elevating our clients' market presence through bespoke brand strategies and advanced technological implementations. I drive business growth by aligning marketing efforts with emerging trends and optimizing performance metrics. By cultivating a forward-thinking environment, we integrate evolving technologies to sustain our competitive advantage.I’d like to present a few of the accomplishments from this position:• Boosted client engagement through strategic use of AI-driven marketing tools, significantly enhancing digital footprint.• Launched two eBooks providing valuable marketing guidance to startups with limited budgets, offering cost-effective strategies and insights as an alternative to expensive agency services• Drove improvement in conversion rates through advanced video content strategies and targeted digital campaigns.• Elevated brand visibility and market positioning for clients, achieving growth in social media reach and online presence.

Dubai, United Arab Emirates

As the CEO of Oasis Park, I am honored to make our Chairman's vision a reality. I spearhead strategic initiatives and operational plans to ensure the successful implementation of our extensive tree-planting projects, which aim to effectively absorb atmospheric carbon and contribute to a greener future.I aim to foster strategic partnerships with governments, NGOs, and private sector leaders to amplify our impact and drive collective action towards the causes in line with our handled projects such that of the Oasis Park.As a representative of Oasis Park at high-level meetings, conferences, and events, I will advocate for our mission and vision, ensuring clear and transparent communication with our stakeholders.I look forward to inspiring and developing a team of dedicated individuals and professionals and fostering a culture of collaboration, innovation, and excellence. By providing mentorship and professional development opportunities, we will enhance our team’s skills and career growth, cultivating an inclusive and diverse work environment that attracts and retains top talent.

Dubai, Dubai, United Arab Emirates

As the CEO, I envision steering The Rockets Consulting to new heights, guiding our company to become a global leader in branding and strategy, digital marketing, media advertising, and event management.

Dubai, United Arab Emirates

In my role at a marketing agency specializing in the global gaming industry, I oversee not only comprehensive marketing strategies but also the full operations of the business. I manage every aspect of the business, ensuring robust sales performance, operational efficiency, and optimal ROI. I lead the development of innovative gaming products and marketing campaigns while implementing effective risk management policies. Additionally, I manage the production of live shows and studio setups, ensuring smooth operations.I also manage a global team, ensuring that all facets of the business—from marketing to operations—run seamlessly. I direct our end-to-end marketing efforts for a green initiative, promoting eco-friendly events and merchandise that contribute to the global sustainability movement in line with the UN's 2030 goals.Beyond the gaming sector, I have successfully managed various projects across different industries, including real estate, citizenship by investment programs, e-commerce businesses, insurance, FMCG, and much more. Through effective cost management strategies, I have cut down unnecessary expenses and ensured the business stayed operational for two years despite the complexities of the industry landscape. This cross-industry expertise has enhanced my ability to adapt marketing strategies to different market dynamics and drive growth in diverse sectors.I am proud to share a few of my key accomplishments in this role:• Generated 90% of overall revenue and achieved 600% return on advertising spend through strategic marketing initiatives.• Orchestrated successful introduction of new brand in competitive GCC and Asia markets, showcasing international expansion and brand-building acumen.• Spearheaded launch of O! Millionaire, green lottery platform that integrates reforestation with life-changing prizes, advancing environmental sustainability and merging social responsibility with entertainment.

Dubai, United Arab Emirates

After transitioning from a project role to a permanent position at Dofreeze due to my exceptional performance, I directed comprehensive sales and marketing initiatives for this leading Dubai-based baked snacks company. I crafted and executed strategies to penetrate over 40 countries, significantly expanding our market reach.I developed and refined our sales framework and handbook, enhancing our lead capture, qualification, and conversion processes. By conducting thorough market segmentation analyses and developing pricing strategies and distribution channels, I maximized returns on our marketing investments.I also designed the creation of brand guidelines, product packaging, and promotional efforts, ensuring they aligned with customer journey insights. Leading a dynamic marketing and sales team, I fostered leadership and drove brand and product development decisions to facilitate our business growth.Here are some of the notable successes I have achieved in this position: • Boosted overall sales by 20% annually and enhanced Eurocake brand equity in UAE by 35%. • Successfully launched and internationalized new brands, including Le Gateau est un Delice and Bake Naturly, and rebranded Eurocake and Snack Time divisions. • Opened new markets in Asia and GCC, including Malaysia, Singapore, Cambodia, and Thailand, contributing to international expansion and global presence. • Revamped and rebranded company website and e-commerce platform, leading to increased online engagement, sales and global partners. • Orchestrated digital marketing campaigns, achieving first-page Google search ranking and closing new multinational accounts.

Dubai, United Arab Emirates

I crafted tailored marketing strategies for a management and marketing services firm, focusing on meeting our clients' objectives across various channels and market segments. I led the execution of marketing campaigns from start to finish, ensuring everything aligned with our strategic goals. Working closely with creative teams, I directed the development of online and print ads, website content, social media engagement, and marketing collateral like brochures and videos. I also managed content updates and communication across client and internal channels, including newsletters and social media platforms.These are a few of the significant milestones during my time in this role:• Successfully launched sales website for real estate project in Greece, resulting in increased visibility and lead generation.• Initiated and managed social media accounts for property ventures, significantly growing digital footprint and audience engagement.• Developed and implemented holiday booking website, streamlining customer experience and boosting online reservations.• Enhanced brand presence through targeted social media campaigns, driving traffic and elevating brand recognition.• Provided strategic digital marketing consultation, leading to improved online strategies and presence for client businesses.

Dubai, United Arab Emirates

I developed and executed digital marketing strategies to boost audience engagement for a Dubai-based firm and its clients. I managed a wide range of initiatives, including web, SEO/SEM, email, social media, and database marketing, ensuring everything aligned with client business goals. Leading a team of digital marketing professionals, I provided training and support to enhance their skills and performance. My expertise in marketing research and statistical analysis helped refine our strategies and inform decision-making. I also oversaw the optimization of ad accounts, such as Google Ads and Facebook, to maximize ROI and drive lead generation and sales.* Launched innovative digital marketing campaigns that achieved 40% increase in client annual sales.I’d like to present a few of the accomplishments from this position:• Co-created online wedding industry portal, resulting in consistent 20% monthly sales increase through PPC lead generation.• Conducted ongoing customer and market research, leveraging demographic insights to identify unmet market needs.

Khartoum, Sudan

• Managed operations for Sudan-based investor presentation company on behalf of VC investors in India, Korea, China, France, and Sudan.• Worked closely with the Chairman of the Board and managed his businesses • Acted as General Manager when required• Streamlined and optimized operations• Analyzed industry, regulatory and economic statisticsPROJECT IMPLEMENTATIONS:Future University Sudan• Database analysis and optimization to streamline operations• Management of sub-contractors• Team managementDD Crystals Co. • Operations policies, procedures, and execution• Team management and coaching• Sales management and oversight• Production oversight• Recruiting• HR policy development• Optimization supportCGNPC (China Guangdong Nuclear Power Group)• Produced study on Sudan’s economy and stability (energy consumption)• Maintained track for energy framework, strategies, and significant policies needed to operate a nuclear power plant in Sudan fullyManub Mining Co.• Authored study on Sudan gold-mining, oil, and agriculture as the primary source of revenue• Closed venture capital agreements with foreign entities for further gold exploration • Partnered with Managem Morocco to manage gold-mining blocks in Sudan, Ethiopia, and DjiboutiAccomplishments:• Created, presented, and signed nuclear power plant projects amounting to 100 million dollars• Co-founded, formulated, and established DD Crystals’ Crystal/Glass Shoppe in Sudan

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Bachelor Of Science (Bsc), Tourism And Travel Services Management