As Vice President: - Oversee and help manage all tasks within the SMSA exec to ensure goals are met- Collaborate and oversee all committee work- Network with other organizations and business professionals for collaboration with the organization

As Director of Membership: Monitor, assist, and be the spokesman for all members of SMSA, actively recruit members throughout campus.

Collaborate with the College of Business to promote AMA through marketing initiatives, class presentations, flyers, events, etc.- In the 2023-2024 academic year, increased the average attendance of students from the previous year by 20+ students.- In the 2024-2025 academic year, increased the attendance ot reach a new Organization high with over 100 members at the first meeting.

Internship description: Collaborated, shadowed, and worked with the Enterprise Digital Product team on multiple product management and product marketing tasks and opportunities with the newly implemented Lines of Businesses for Enterprise Mobility. Product Marketing: Tasked with lead form optimization project; processed gathered data to deliver a plan on how to optimize lead form view generations for Enterprise CarShare, CarSales, Commute, and Truck Rental. Utilize Customer feedback and UX experience to collaborate with other marketing groups to implement marketing strategies for upcoming product releases.Data Analytics: Use applications such as Adobe Analytics, Quantum Metrics, and Omnibug to build and interpret lead form data from Enterprise LOB’s to analyze how they perform across lead-specifc digital KPI’s. Run A/B tests to strategize the best practices to use for the company.Product Management: 2 week collaboration with each of the main 4 Enterprise LOB with their rebranding and cross-functionally with other teams. Learn and gained comprehensive knowledge of product management, including understanding the entire product life cycle, assisting with product sprints, project planning, and strategy development.

Description: Collaborated closely with the Director of Marketing, Sponsorship Coordination, and Director of Sales at the St. Louis Sports Commission to devise tailored marketing strategies for various company outlook plans and corporate events. Utilized comprehensive research and data analytics from previous years to add to the development of these strategies, which were subsequently integrated into the final marketing plans.-Led brand marketing initiatives for the Illinois region.-Collaborated with the Director of Business Development to establish valuable connections, facilitating partnerships with prominent brands such as St. Louis City SC, various St. Louis-based organizations, and PGA.-Enhanced sales acumen through diverse methods including cold calling, bulk sales, and B2C/B2B transactions with 100+ companies and investors.Key Skills obtained: Marketing strategy, Sales, Brand Marketing, Partnership Marketing, Business Development, Project Management, Data Analytics, Social Media Marketing, Content Marketing, Graphic Design.