Wendell Willat

Wendell Willat Email and Phone Number

Head of DTC @ Nessie Capital
Wendell Willat's Location
Belvedere Tiburon, California, United States, United States
Wendell Willat's Contact Details
About Wendell Willat

Metric-driven, hands-on experienced marketer across digital and social channels including Paid Search (SEM) Organic Search (SEO), Amazon, Display, Social, Affiliate, Video, and Email. Above all else, listen to the customer. "Be nice to people or you'll be replaced by robots."Expert level with the following digital platforms and tools Search and Display-Google Ads + Editor-Criteo-Search Ads 360 -Google Campaign Manager (DCM)-Display and Video 360 (DoubleClick Bid Manager) -LiveIntent-Trade Desk-Taboola -OutBrain -Amazon-DSP SEO-SEMRush-Wordstream-Moz-Google Search ConsoleAnalytics and Reporting-Analytics 360-Adobe Analytics -Facebook Business Manager-Ad Espresso-Datarama-Glew-Sidecar-KvantumSocial-Facebook-Instagram -YouTube-Twitter -Pinterest-Hootsuite-Sprinklr-MarinWebsite and Platforms -Shopify-Magento-Hubspot -Amazon-Salesforce-Wordpress -Optimizely -Google OptimizeKEY COMPETENCIES• Performance-based digital marketing with the proficiency to manage all media buying and creative development in-house or via agency partners to deliver on KPIs • A/B conversion rate optimization to ensure maximum value from paid media, and optimized UX• Google stack, 360, Adobe Marketing Cloud, and more, for measurement, competitor analysis, cohort audience management, and attribution modeling• Analytics software implementation to build, interpret, and report complex marketing performance data within global organizations• Lead teams of managers, specialists and executives focusing on staff development and low turnover

Wendell Willat's Current Company Details
Nessie Capital

Nessie Capital

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Head of DTC
Wendell Willat Work Experience Details
  • Nessie Capital
    Head Of Dtc
    Nessie Capital Aug 2023 - Present
    East Dundee, Illinois, Us
  • Nessie Capital
    Director Griwth Marketing
    Nessie Capital Jun 2022 - Present
    East Dundee, Illinois, Us
  • Warmies
    Head Of Dtc
    Warmies Jun 2022 - Present
    Wellingborough, Northamptonshire, Gb
  • Harmless Harvest
    Growth Marketer
    Harmless Harvest Apr 2021 - Jun 2022
    Oakland, California, Us
  • W2 Digital Marketing
    Founder, Chief Marketer
    W2 Digital Marketing 2012 - Apr 2021
    SEO, CPC, SEM, ROAS, CMS - ASAP. We dig in to really get to know and understand customer and brand and then create a clear online strategy, including content, to achieve revenue goals. Listen, Create, Measure, Repeat.
  • Samuel Hubbard Shoe Co
    Director Of Paid Marketing
    Samuel Hubbard Shoe Co Dec 2018 - Apr 2020
    Mill Valley, California, Us
    Director of Paid MarketingTransitioned from a digital agencyBuilt PPC + paid social full-funnel strategyReduced CPA 44%Increased ROAS 49%Grew new & repeat customers 30%Reduced marketing budget 27%Increased LCV 4%
  • Hanah Life
    Head Of Marketing And Sales
    Hanah Life Jan 2017 - Oct 2018
    Cheyenne, Wyoming, Us
  • Emotion Studios, Inc
    Social | Digital Strategy
    Emotion Studios, Inc Apr 2015 - Dec 2016
    Sausalito, Ca, Us
    emotion studios is a creative agency focused on high-quality, visual storytelling. We embed into a customer's culture through cinema quality digital marketing and brand campaigns, creative and strategic development, production and post-production, unique venue experiences (live events, 3D, virtual reality, etc.), and mobile applications.
  • Blue Shield Of California
    Social Media Strategy Consultant - Lines Of Business
    Blue Shield Of California Oct 2014 - May 2015
    Oakland, California, Us
    Built social brand strategy, increased engagement and reach over 400%.Created and managed two annual contests (Thankfulness and Healthy CA) that increased Page Likes by 8%.Used Facebook Power Editor to launch 7 paid campaigns with >3% CTR and exceeded KPI's for CPE and CPC. Interfaced with PR Agency to build strategy for branding, social, and content for enterprise wide rollout.Owned blog strategy with content calendar including responsibilities for content manager position. Built Twitter strategy for cross-marketing with SF Giants.
  • Tumlis
    Content Marketing Director
    Tumlis 2013 - 2014
    Daily content, site traffic, UX feedback to the dev team, site verbiage, email marketing, newsletter, social marketing, attending real estate conferences and events.
  • Live Out Loud
    Social Media Director | Online Marketing
    Live Out Loud 2010 - 2012
    London, Hackney, Gb
    Created strategic social media marketing campaign increased sales by 25%.Grew social engagement across 5 platforms as much as 300%.Built Blog and e-newsletter marketing added 25K new leads to Infusionsoft per year.Consulted, built social campaigns for 20 + new businesses - increased sales by minimum of 10%.
  • Xymob, Inc.
    Online Marketing Consultant
    Xymob, Inc. 2010 - 2011
    Directed growth of QeoQpons mobile shopping app to number 5 in Android store / 4.5 Stars in iTunes.Oversaw Flurry and online marketing campaign resulted in more than 1mm downloads.Designed app’s social/viral features - increased engagement more than 25%.Developed in-app marketing drove sales over 200K.Added over 500K uniques/year via Facebook and Twitter campaigns.
  • Nextive Solutions
    Digital Marketing Manager | Business Development
    Nextive Solutions 2008 - 2010
    Created company’s integrated online BtoB marketing plan resulting in 40 new mobile development clients.Integrated social learnings to sales and project managers for increased efficiency.Recognized emerging trends at conferences, bringing technology and ideas to company for brand leadersConsulted on marketing, gameplay, virtual goods, for over 15 social and casual games.Collaborated with executives and international team increasing MAU/DAU by 50% through social tools
  • Triporama Inc
    Founder | Chief Marketer
    Triporama Inc 2003 - 2008
    Developed 2.0 social travel company from concept to positive cash flow more than 200K.Created and ran company’s online marketing resulted in 10% revenue growth.Cold-called top-tier travel provider, networked with decision makers, signed over 50%Travel + Leisure Top Travel Website for 2009.

Wendell Willat Skills

Social Media Marketing Online Advertising Online Marketing Seo Digital Marketing Marketing Strategy Integrated Marketing Social Media Marketing Sem Web Analytics Entrepreneurship Digital Strategy Facebook Mobile Applications Strategic Planning Ppc Leadership Strategy Start Ups Strategic Partnerships Sales Mobile Devices Business Development Viral Marketing Blogging Business Strategy Social Marketing Email Marketing E Commerce B2b Digital Media Social Networking Mobile Marketing Advertising Lead Generation Web Marketing Crm Community Management Brand Development Cms Affiliate Marketing Competitive Analysis Analytics Google Analytics Google Adwords Monetization User Experience Content Strategy Mobile Advertising

Wendell Willat Education Details

  • California Institute Of The Arts
    California Institute Of The Arts
    Theatre Arts Certificate
  • Tamalpais High School
    Tamalpais High School

Frequently Asked Questions about Wendell Willat

What company does Wendell Willat work for?

Wendell Willat works for Nessie Capital

What is Wendell Willat's role at the current company?

Wendell Willat's current role is Head of DTC.

What is Wendell Willat's email address?

Wendell Willat's email address is ww****@****ama.com

What is Wendell Willat's direct phone number?

Wendell Willat's direct phone number is +141535*****

What schools did Wendell Willat attend?

Wendell Willat attended California Institute Of The Arts, Tamalpais High School.

What are some of Wendell Willat's interests?

Wendell Willat has interest in Kids, Cooking, Electronics, Civil Rights And Social Action, Education, Environment, Home Improvement, Arts And Culture, Home Decoration.

What skills is Wendell Willat known for?

Wendell Willat has skills like Social Media Marketing, Online Advertising, Online Marketing, Seo, Digital Marketing, Marketing Strategy, Integrated Marketing, Social Media, Marketing, Sem, Web Analytics, Entrepreneurship.

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