Engage directly with the team operations director to ensure a unified, client-centered approach to visual solutions. Working within brand and style guidelines, deliver visual assets that support larger campaign goals. Client: Accenture, HP

Worked with 5 UX team members for a new android app design in conjunction with Skill Union, for a car rental service platform. This whole UX project taught us the real-world experience to develop “Aesthetic Empathy”, think about the potential for “in-feeling” with our app design, to connect to the world around us.

I started my freelance relationship with H&M in 2019, worked closely with their creative director to support the design team, mainly across FMCG consumer packaging for Unilever clients.

Worked as a Senior Designer, managed mainly P&G brands, working across consumer packaging, branding and identity design for clients including Safeguard, Downy, Febreze, Sats, etc.

Crépuscule is an international brand consulting and design agency specialised in Beauty Brand Design®.Founded in France in 1995, Crépuscule has a unique expertise in cosmetics industry and luxury goods, and offers a comprehensive portfolio of services: from brand strategy, to brand identity, packaging design, environment design, communication. Clients include Unilever, Danone, Shiseido, L'Oréal, Coty, Henkel amongst many others.Crépuscule Asia Pte Ltd was established in Singapore in 2011 to help beauty key players based in Asia Pacific build leadership brands. For more info: http://www.crepuscule.fr Projects that I worked on:Beauty & Personal Care: Breeze, Faces, Garnier, Pears, Pond’s, Shiseido, Vaseline, YLG.Baby Food: Dumex, Mamil, Bebelac. Food & Beverage: Bango, Balian, Nestle Sauces. Hair Care: Sunsilk, Cream Silk.Corporate: Archroma, Total Elf.

I joined Anthem Worldwide (now SGK) as a Senior Graphic Designer.Beauty & Personal Care: Clean & Clear, Cover Girl, J&J, OlayBaby Food: Fonterra Infant FormulaBeverage (Non-Alcohol): COKE, Georgia, Hojo, NesteaDessert & Ice-Cream: PattisiolleDiapers & Feminine Hygiene: Carefree, Pampers, WhisperFabric Care: Downy, FAB, Tide, TrojanFood: Campbell’s, PringlesHair Care: Clairol, Head & Shoulders, Pantene, RejoiceHouse Hold: 3MMen’s Care: Oral B

Worked at DDB Group, ranked one of the best agency in the world. My role from a freelancer to a full-time designer. Worked closely with senior members and Creative Art Directors to create valuable ideas to various collaterals (press Ads, ATL & BTL marketing materials) for McDonald's, M1, Courts, Tiger Beers, RSAF, Volkswagen etc.