Wendy Norman Email and Phone Number

Wendy Norman has served in key executive leadership positions over business development, sales, marketing, strategic and analytic services, client services and general management functions at industry leading companies within the marketing services, loyalty and technology industries, consistently delivering game changing business strategy and quantifiable results for these companies and their clients. • She has supported licensed technology, software/analytics-as-a-service, and full-service agency models, for companies ranging from start-ups to global organizations.• Vertical P&Ls managed include: retail, travel, publishing, telecommunications, utility, CPG, financial services/insurance, non-profit and healthcare.• She has developed and executed rapid and sustainable growth strategies, with multiple stakeholders, across highly matrixed and cross-functional teams, organizing offerings and delivery systems suitable to both incline and decline economies.• She has served as the strategic and operational leader of both service delivery and sales organizations.• She has worked within the direct marketing industry for 25+ years, within digital marketing firms for 15+ years, and has been strategically leveraging transaction-based and other 3rd party data for 8+ years, on both the brand and agency side.• She has partnered with other senior marketing executives to drive acquisition, CRM/loyalty and insight initiatives, serving 50+ top brands (such as such as Sears Holdings, Staples, Starbuck’s, Toys ‘R Us, Macy’s, Sony, First Data and Wells Fargo Bank) and 1,000’s of campaigns across digital and traditional channels. • She has played key roles in a wide variety of corporate acquisitions, divestitures and IPOs; leading cross-functional integration teams.• She has published a variety of articles and spoken at key industry conferences.• She is well known and respected in the marketplace, evidenced by over 30 written LinkedIn recommendations and 100s of endorsements.