Spearheaded planning, development, execution and analysis of all communications and stakeholder engagement as the sole communicator and mentored peers in the organization to build internal capacity. • Curated daily COVID-19 updates for chief executive officer and Stoney Tribal Council and Administrators to guide in their decision making and risk assessment for the community and province.• Led all pandemic communications – internal and external engagement, public health measures, community testing and vaccination campaigns to overcome hesitancy and misinformation in the community.• Developed an internal communications plan to create and inspire employees to become corporate ambassadors and also share initiatives that resulted in several collaborations between departments and dismantling of internal silos.• Led the stakeholder consultation and corporate rebranding including logo redesign to honour the cultural identities of the three Nations while integrating elements of health and wellness.• Led development of the annual report creating a consistent theme and look.• Developed and executed on a social media strategy for Stoney Health in the midst of the pandemic, while also championing other initiatives, programs and services for the community.• Managed all aspects of the Stoney Health website and built its identity as the sole source of information.• Coordinated local media opportunities.• Worked on several cross-functional teams on harm reduction in the community, as well as awareness around Missing and Murdered Indigenous Women, Girls and Two-Spirit People.

• Managed communications supporting change management initiatives for development of new complex on campus. Developed and executed all internal and external stakeholder communications advising audiences of impacts during construction resulting in minimal complaints. Ensured nearly 1000 occupants were informed and prepared for relocation and occupancy in the new workspace. Audience metrics met or exceeded expectations for click-thrus and length of readership.• Led all communications for the annual release of the Community Report resulting in a 10 percent increase in attendance and also uniquely showcased stories of several student leaders to demonstrate the university’s direct impact on their academic journeys. • Oversaw development and redesign of 25 websites ensuring compliance with brand creative and voice, while meeting clients’ business objectives. Project included the hiring of contractors to support increasing workload within the allotted timeframe, without adversely impacting day-to-day operations and priorities.• Recruited, managed and set team performance goals for unionized staff achieving recruitment and near-perfect retention targets while also evaluating requirements for professional development.• Managed crisis and issue management communications for Facilities, Finance and Service department, including all internal communications during a major ransomware attack that disrupted institution-wide IT services and internal communications channels. Found creative ways to communicate with internal stakeholders, improved process documentation and procedures setting the standard for managing communications and minimizing risk during future system-wide failures. • Participated as a key member of university's crisis and on-call communications teams monitoring and responding to issues and mitigating institutional risk.• Counseled senior leadership on internal communications strategies and issues management.

• Developed a social media strategy including determining the appropriate hashtag, infographics and key messages for the Campus Mental Health Strategy launch resulting in the #1 trending topic in Calgary immediately following the announcement.• Developed event communications including donor recognition for the opening of the Taylor Institute for Teaching and Learning including the development of a video recognizing the major donor’s contribution and reinforcing their valued relationship with the university. • Led key message development and oversaw creative design for the Institutional Sustainability Strategy setting the foundation for the department’s long-term communications strategy.

• Spearheaded the review and development a new guideline to better manage internal communications channels creating more effective, responsive and clearer corporate communications for stakeholders.

Researched, developed and implemented marketing plans to build corporate brand and identity • Managed all aspects of the design and development of the corporate trade show exhibit meeting budget and tight production timelines.• Spearheaded media relations initiatives increasing the brand exposure and building awareness in key target municipalities supporting the sales and development teams’ efforts to achieve their quarterly targets. • Organized conference logistics, exhibit participation and sponsorship stewardship for key conferences supporting business development.

Counselled municipalities, non-profits and small businesses to secure $1,100,000 in funding • Advised non-profits on best practices to improve operational performance planning, proposal writing, governance, financial management and volunteer development.• Prepared and reviewed business plans, budgets and financial reports ensuring fiscal compliance and sustainability.• Collaborated with key local politicians and government officials driving economic growth in the community.

Directed corporation’s dissolution within scope, on time, and on budget while reporting to a board of directors, and provincial and federal governments • Prepared budgets and financial reports, managing the organization into a positive cash-flow position.• Managed all office operations, supervised and provided career transition support to displaced staff maintaining the workforce needed to transition through the dissolution. • Assisted the board in adhering to the regional economic development boards core functions through the implementation of viable economic development projects.

Lead planning, implementation and measurement of short and long-term communications strategies • Executed project communications plans for two land purchases - Oyster River and Chemainus. estuaries - resulting in the most earned national media coverage, managing multiple stakeholder expectations and increasing corporate exposure in key urban areas across Canada.• Leveraged strengths in project management and vendor negotiations to end fiscal year 20 percent under budget while meeting all business objectives.• Developed communications materials, proposals, program brochures, fact sheets, and posters identifying and promoting new partnerships and funding opportunities.

Coordinated and implemented client and practice area marketing and business development strategies to assist in building the external profile of legal professionals and the firm. Responsibilities included: - Managed external supplier and vendor relationships;- Managed media and public relations activities, including media monitoring, pitching expertise of legal professionals for interviews and coordinating article submissions in publications; - Developed print and electronic marketing collateral; - Drafted, reviewed, edited and managed production of publications; - Wrote award nominations; - Oversaw the planning and development of client events and seminars; - Assisted in the development and implementation of key business development activities, such as writing proposals; and- Managed external supplier and vendor relationships.

Communicated member service activities to internal and external stakeholders focusing on the valuable contributions made by B.C. engineers and geoscientists in protecting the public's safety. Responsibilities included: - Developed marketing communications, including advertising, websites and other collateral; - Coordinated pubic, media and government relations; - Planned events; - Conducted marketing research, survey and analysis; - Negotiated partnerships and managed relationships with sponsors and vendors; and - Supported committees.

Managed and executed corporate marketing and communications strategies to build brand awareness amongst stakeholders in academia, the technology industry and government. Programs included: - Managed the development of a publication from concept to distribution;- Planned short and long-term communications strategies; - Managed key events; - Oversaw budgets and implemented cost-controls; - Executed e-marketing strategies; - Spearheaded successful public and media relations' campaigns;- Developed all marketing collateral (brochures, publications, newsletters, feature articles); - Managed sponsorship and co-branding; - Created advertising and promotions; - Determined and evaluated measurement objectives; and- Planned initiatives for and liaised with graduate students in the academic community, assisted them with their career-skill development and planning.

Client account manager overseeing development of monthly customer satisfaction reports.