Wendy K. Bendoni Email and Phone Number
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Wendy K. Bendoni is a Assistant Professor of Marketing | Digital Culture Researcher | Business of Technology & Innovation | Digital Marketing | Co-Intelligence Researcher | Entrepreneurship | Behavioral Economics at Woodbury University. She possess expertise in fashion, social media marketing, blogging, apparel, social media and 35 more skills. Colleagues describe her as "Wendy is a very knowledgeable and experienced expert in her field. I had the honor of interviewing Wendy and was able to clearly see her passion, expertise, and ingenuity. Wendy was able to provide very useful insights into the future of the luxury fashion industry and how brands can adapt to the myriad consumer shifts. I look forward to collaborating with her again." and "I have known Wendy both personally and professionally for more than 15 years. In that timeframe, I have seen her knowledge in the fashion industry and the digital marketing industry grow as she sought out new opportunities to expand her research and expertise in both those fields. She has exceptional skills not only with technical details concerning online marketing but also in the business side of it. She has excellent business instincts and an eye for developing successful campaigns, savvy consumer reports and insightful trend analysis for brands. Wendy has always taken her role in digital marketing very seriously and is passionate about her results and findings. I have seen her demonstrate strong critical thinking skills and the leadership capabilities necessary for success in the field. I always loved seeing her work on new projects as she tested out new creative ways to make them better. She has helped her community, her alma mater and several companies achieve many goals through her valuable input as well as her persistent dedication to digital marketing strategies to derive the best results possible. Beyond her passion for driving performance, Wendy is also a source of inspiration, especially for her students. She motivates her students and peers providing them with creative projects, career advice and hands-on experience. I have always admired how she handles each situation professionally and has proven to be able to think on her feet and offer options to achieve solutions. Because of her years in the field, she understands the fast-paced, quick turnaround demands and challenges in the digital world. "
Woodbury University
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Assistant Professor, School Of Business, Chair Of MarketingWoodbury University Jan 2010 - PresentSchool Of BusinessWendy K. Bendoni, the Chair of the Marketing Department and an Assistant Professor of Marketing in the School of Business, is known for her forward-thinking approach. She bridges the gap between digital strategy and business solutions, empowering entrepreneurs to enhance their data intelligence for business expansion and growth. Her areas of expertise include marketing management, entrepreneurial innovation, and technology. With over two decades of experience, Bendoni is an established digital culture consultant and market researcher. She combines marketing intelligence with social data insights to create user-centered experiences, particularly for technology and innovation. Bendoni's ability to drive the new language of business through discovery, invention, and the adoption of emerging technology is a testament to her innovative spirit.Leveraging her marketing acumen, Bendoni continues to explore predictive marketing. She is currently working on research in digital culture behavior through social listening. She has presented at major international conferences and published research with her colleagues in the Jourée International du Marketing, Marketing EDGE, Academy of Marketing Science, Global Marketing Conference, Journal of Product and Brand Management – Technopocene: Technology’s Transformation of People, Products and Brands, The Marketing Educators’ Association Conference, Consumer Culture Theory Conference, GAMMA Fashion Management Conference. -
AdvisorAmerican Influencer Council – Aic Jun 2020 - PresentNew York, United StatesThe American Influencer Council – AIC is a newly formed not-for-profit trade association whose membership consists of the most prominent US-based social media influencers. The AIC recognizes and champions the interests of career influencers at the forefront of the global rise for on-demand, and authentic digital content.The mission of the AIC is to advocate the digital rights and creative interests of influencers in a globally connected world. -
Digital Cultural Analyst & Digital Marketing ResearcherInforma Markets Jan 2013 - PresentProvides market insight reports and presentations as a digital culture analyst specializing in consumer trends, market interests, and drivers of change. Her research encompasses audience intelligence, market research, consumer trend analytics, and behavioral data insights, offering a comprehensive understanding of the shifting landscape that shapes today’s market dynamics. -
Data Ethics Think Tank Committee / Data Ethics Hackathon CommitteeDataethics4All Jul 2020 - Sep 2020The Data Ethics Think Tank will investigate to understand what is happening in these 12 particular areas of heavy Data usage and then provide their research findings, advice, and solutions that could be useful for the Government, Business Enterprises, and Local Communities. We believe that to remove systemic discrimination; it’s important to raise the next generation of Inclusive AI algorithms. Algorithms that are unbiased because the data fed into them are inclusive. Inclusive of all Race, Gender, Color, and Socioeconomic Backgrounds. September 2020 - Organizer Committee for Ethics4NextGen AI Hackathon. DataEthics4All is a Social Good Initiative started by Social Strategi LLC, an official Certifying Organization for the President’s Volunteer Service Award. -
Book Author, “Storytelling In A Digital World”Bloomsbury Publishing Plc Dec 2013 - Mar 2018London, United KingdomTextbook Summary: Social Media for Fashion Marketing enables students to explore how social network platforms continue to alter digital communication and have an impact on the marketing strategies employed by the fashion industry. It also crucially equips readers with the know-how to examine current industry trends in social media marketing, such as the impact of new technologies, digital influencers, analytics and SEO on the fashion cycle and on consumer behaviour. -
Contributing, Nbc Consumer Research Specialist - "The Feast"Cnbc Apr 2011 - Dec 2017Greater Los Angeles AreaNBC's multi-city local lifestyle website "The Feast"• Edited and developed Los Angeles based culture for NBC blog• Help apply mobile applications in local shopping areas through image tagging -
Software SpecialistSnapfashun Feb 1990 - Sep 2013West HollywoodResearched of cultural trends that influence the movement of design.Software Developer and Promotion• Create and develop • Produce workbooks, journals, and course outlines for educational purposes• Keynote lecturer on the affect of technologyLos Angeles County Museum of Art (LACMA) uses the printed reports from SnapFashun for their 1980-1998 CULTURAL ARCHIVE
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Lecturer, Digital Strategy & Customer Experience In Digital LandscapeCarl Benz Academy (Mercedes Benz China, Berlin, Us) 2011 - 2013• Data-Driven Strategies / Customer Experience in Digital Landscape“Bringing together the best, from three continents, will give our Chinese executives and managers valuable global insights and provide them with practical management tools to further the development growth of their dealerships and the Mercedes-Benz brand in China,” Klaus Maier, president of Mercedes-Benz China, said in a statement.
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Cultural Forecast DirectorDesign Options Inc Mar 1999 - Dec 2012Los Angeles• Market Research & Analysis • Consumer Behavior Research Analysis• Organize and track trends in the lifestyle market • Forecast lifestyle trends across the market for retailers and manufacturers• Clients range from Honda to Stila cosmetics.Lifestyle Trend Report:• Co-founder of lifestyle report produced by Design-Option. • Bi-yearly publication bridging the gap between the apparel and home fashion. -
Market Researcher / Cultural ForecasterStylelens / Report West 1990 - 2012London, United KingdomWendy Bendoni is an established International trend forecaster for the past two decades. With well over 54 trips across Europe, a million edited images, and over 280 trend/consumer reports under her belt, she has the expertise to project local as well of global trends in the lifestyle market. Clients ranging from Nordstrom, Levis, C & A, Target, Honda, Stila Cosmetics, Victoria Secrets and Guess. Her credentials as a lifestyle forecaster require assisting retailers and manufacturers in developing marketing and consumer behavior insight. Monthly reports on consumer behaviors and insight to forecast market trends. Cities reported on monthly include Florence, Rome, Milan, Paris, Antwerp, Dusseldorf, Koln, London, Tokyo, Kobe, Osaka, New York, Los Angeles.Digital reporting also includes digitally monitoring style tribes on social media: Instagram, Twitter, Pinterest, Facebook, and blogs.
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Marketing Director / Brand AcquisitionsDr. Frank Ryan Foundation, Beverly Hills - Malibu, Bony Pony Ranch Nov 2006 - Aug 2010Beverly Hills / MalibuBrand & Marketing Creative Director• Coordinated cross-marketing events: Harry Winston, Bravo Channel, Melissa Rivers, The Hills, Courtney Love, Janice Dickinson, Lisa Vanderpump / Villa Blanca, and LA Kings.• Managed licensing of the brand to domestic/international markets• Developed online marketing and retail presence• Created apparel product lines for brand promotion and fundraisingFoundation in Malibu, California was founded by Dr. Frank Ryan to help underprivileged and at-risk youth excel beyond their cure. http://bonyponyranch.blogspot.com/http://www.younghollywood.com/videos/lifestyle/hobbies/bony-pony-ranch.htmlMarketing Director for Events and Fundraisers:• Harry Winston Fund Raising Event, Beverly Hills• Anastasia Beverly Hills• Lisa Kline Summer Fashion Show Event, Bony Pony Ranch, Malibu• Bony Pony Ranch Annual Summer Fundraiser, Malibu• Courtney Love Charitable Donation • Fashion Camps for inner-city programs, Malibu• Tracey Ross Charitable Donations• Playboy Mansion Charitable DonationsDr. Frank Ryan, philanthropist, and the first professional staff member of the Endless Youth and Life program, died tragically in an automobile accident. Dr. Ryan will be remembered for his work with some of Hollywood’s biggest stars, and his nonprofit Dr. Frank Ryan Foundation, also known as The Bony-Pony Ranch Foundation, which aided thousands of inner-city kids.
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West Coast Editor + Marketing SpecialistWgsn Mar 1998 - Sep 2007Greater Los Angeles AreaWGSN: Transformative consumer and market intelligence. With unparalleled coverage and analysis into the world of consumers, WGSN Insight is our flagship trend product. Featuring original and thought-provoking content on the consumer, marketing, retail, and innovation trends, WGSN Insight helps the world's most creative thinkers stay ahead. • Consumer attitudes segmented by generation and region • Consumer forecasts predicting behaviors 2+ years ahead • Reporting on the future of travel, technology, automotive, beauty, food, wellness, and moreIn 1998 she also founded the LA division of WGSN that focused on the consumer trends and the retail market from San Francisco to San Diego. Worth Global Style Network, London, UK Research and Development• Consumer shopping• Analyzed current retail trends from store design to in-store promotions• Created monthly reports on consumer spending and analysis of local style-tribes -
Retail SpecialistNordstrom Jan 1987 - Jan 1990
Wendy K. Bendoni Skills
Wendy K. Bendoni Education Details
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Entrepreneurship, Innovation & Technology Management -
Management In Technology & Innovation; Marketing Intelligence
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Communication, Journalism -
Master'S Degree -
Marketing / Computer Science
Frequently Asked Questions about Wendy K. Bendoni
What company does Wendy K. Bendoni work for?
Wendy K. Bendoni works for Woodbury University
What is Wendy K. Bendoni's role at the current company?
Wendy K. Bendoni's current role is Assistant Professor of Marketing | Digital Culture Researcher | Business of Technology & Innovation | Digital Marketing | Co-Intelligence Researcher | Entrepreneurship | Behavioral Economics.
What is Wendy K. Bendoni's email address?
Wendy K. Bendoni's email address is we****@****ury.edu
What is Wendy K. Bendoni's direct phone number?
Wendy K. Bendoni's direct phone number is +181869*****
What schools did Wendy K. Bendoni attend?
Wendy K. Bendoni attended Grenoble Ecole De Management, Grenoble Ecole De Management, University Of California, Los Angeles, California State University, Los Angeles, Woodbury University.
What are some of Wendy K. Bendoni's interests?
Wendy K. Bendoni has interest in Westside Acupuncture And Herbal Medicine, Donnell Marshall, Fashion Designer, Misha Janette Tokyo Fashion Diaries, Allsaints, Exercise, Llc, Editor, Hello Kitty, Conscious Collective Co.
What skills is Wendy K. Bendoni known for?
Wendy K. Bendoni has skills like Fashion, Social Media Marketing, Blogging, Apparel, Social Media, Marketing, Trend, Trend Analysis, Trend Forecasting, Styling, Merchandising, Online Marketing.
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