Wendy Evans Email & Phone Number

Augusta, Ga, Us

United States

Partnering with businesses to develop marketing, sales and communications strategies that achieve immediate and long-term objectives. Together we develop a sustainable platform that supports independent or continued consulting relationships.We are specialized in industrial manufacturing marketing and communications, working with Manufacturers, Contractors and Fabricators in industries ranging from Clean Energy and Clean Transportation to Petrochemical, Iron and Steel, Consumer Goods and Building and Construction. Our experiences are transformative across other industries and we look forward to supporting your business and teams to create scalable and sustainable marketing inititiaves.

I spearhead global and regional go-to-market strategy delivery for products across multiple industries by planning and coordinating internal and external marketing communications, developing and implementing digital marketing transformation roadmaps, and designing Product Data Management business processes across portfolios. Highlights ➸ Implemented campaigns that delivered 50% growth across our digital marketing initiatives. Ensured KPIs were delivered by coaching the Marketing team, developing content, managing product lifecycle and brand across global business units, and collaborating with Executive and regional leadership.➸ Exponentialized revenue growth and expanded market size by disrupting the traditional market with the launch of Superwool XTRA fiber targeted at capturing the Petrochemical & Refinery and Metals market segments.➸ Collaborated, Designed and implemented Product Data Management business processes across portfolios through coordination and alignment with cross-functional teams globally. Initiated and delivered a product information system, established new business processes across 30 manufacturing sites to capture physical and thermal properties for Product Data Sheets, and standardized approaches for enhanced customer engagement.➸ Steered website relaunch by collaborating with a Digital Marketing agency, overseeing the comprehensive development of a new navigation system, and enhancing user experience (UX) for optimal results.➸ Achieved effective lead generation through robust SEO and SEM practices, and aligned marketing assets including website and social media strategy with corporate and GBU business objectives.

United States

I managed corporate marketing and communications functions by overseeing budgets for promotional events, maintaining brand consistency across all platforms, and conducting marketing research to shape brand strategies. Highlights ➸ Orchestrated industry tradeshows and events to increase company brand awareness and lead generation opportunities by managing all project elements on time and within budget.➸ Planned, developed, and executed go-to-market plans and commercial elements of product launches to drive successful introduction to the market. ➸ Collaborated with senior executive and product team to develop B2B and B2C marketing communications programs for vertical channels and coordinated tactical execution of sales support and promotional efforts.

United States

I coordinated and implemented marketing communication, sales development, and event management activities to benefit and drive sales goals within regional and global business environments.

Augusta, Georgia Area

Develop, manage, collaborate, coordinate and implement Marketing Communication activities that benefit and drive Sales and Market goals for our regional and global business.Thermal Ceramics is a business of Morgan Advanced Materials, which has more than 10,000 employees across 50 countries serving specialist markets in the energy, transport, healthcare, electronics, security and defense, petrochemical and industrial sectors. Morgan Advanced Materials (MGAM) is listed on the London Stock Exchange in the engineering sector.

I was recruited into a nationwide privately held company to manage accounts for multi-site customers with over $1M in sales, coordinate activities and sales reports for national sales agents, and report directly to the President.Highlights ➸ Coordinated and executed 3 tradeshow events for national and European markets by collaborating with cross-functional groups on event planning, vendor selection, marketing strategy, and execution. ➸ Augmented sales performance by developing marketing plans for products and executing lead-generating campaigns. ➸ Managed general marketing communication programs by coordinating budgets, implementing marketing technologies within the organization, and ensuring events complied with brand standards.