Wendy Flanagan is a cross-functional team leader and marketing executive providing marketing program development based on experience operating a full-service, integrated marketing agency. • Increase new business, improve brand recognition and profitability. • Define sustainable business plans, objectives, and activities.• Determine company policy.• Plan and direct operational activities at the highest level of management.• Preside over and serve on boards of directors and management committees.• Define, prepare, and direct financial and budget activities, and monitor funding.• Increase financial efficiency inclusive of sales, product margins, cost reductions, and fundraising.• Establish departmental responsibilities and coordinate functions.• Direct activities of departments concerning production, pricing, sales, distribution, marketing, public relations, human resources, and operations.• Define/assign responsibilities and coordinate with executives and staff managers.• Identify and resolve problems by conferring with all necessary levels of personnel.• Organize and approve promotional campaigns.• Hands-on Social Media Marketing, collateral, CRM, CMS, Marketing Automation, Search engine marketing, PPC, email marketing, Wordpress and more for improved business performance.Rich history leading a design and technology studio providing strategic marketing, creative design, and Web technology for mid- to Fortune-level clients such as ADT Security, Novartis, Wyndham Hotels, Verizon Wireless, and SimplexGrinnell. Specialties: Marketing executive, VP Marketing, Social Media Marketing, marketing, marketing strategy, digital marketing, internet, intranet, branding, visual identity systems, marketing automation, interactive marketing, design, copywriting, sales presentation, Content Management Systems (CMS), email marketing, advertising, banner ads, sales collateral, traditional media
Listed skills include Integrated Marketing, Email Marketing, Marketing Strategy, Social Media Marketing, and 45 others.