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I am an accomplished insurance product leader with a proven track record of delivering superior P&L results, managing portfolios up to $2B. Adept at thriving in fast-paced, matrixed environments, where I leverage my analytical, collaboration and creative problem-solving skills. I specialize in product and pricing strategy, catastrophe management and regulatory relations, with experience in the vast majority of U.S. states. I am an influential communicator, who is skilled at presenting strategic initiatives to diverse audiences. An approachable leader, I've guided several teams through major organizational change while challenging them to excel. Product management and marketing experience, including:• profit and loss responsibility• product pricing & segmentation• new product development• marketing strategy• competitive analysis• regulatory relationsWharton MBA in marketing and decision sciencesSpecialties: Leadership, coaching & people management, pricing, product analysis, segmentation, distribution management, regulatory management & filing
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Senior State Product ManagerHomesite Insurance Mar 2024 - PresentBoston, Ma, UsResponsible for P&L for select states including GA, IA, LA & SD across both exclusive agent & partner distribution channels. -
Regional Product DirectorHomesite Insurance Dec 2017 - Nov 2023Boston, Ma, UsResponsible for state product management for a $2B portfolio of Homeowners products across 4 operating companies and 3 distribution channels.* Spearheaded a comprehensive review of Homesite's hurricane peril management, identifying gaps in accumulation, eligibility & pricing* Launched a by-peril homeowners program in CA while increasing rate level by 20%* Overhauled wildfire pricing, UW & accumulation strategy in western states
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Regional Product ManagerHomesite Insurance Oct 2016 - Dec 2017Boston, Ma, UsResponsible for homeowners profitability and growth for the Western region (Montana south to New Mexico and west). Manage a team of analysts and managers in both Boston and Seattle.* Obtained approval for 4.5% homeowners filing in California* Implemented organizational best practices within team and advocated for them throughout the department.
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Director, State OperationsLiberty Mutual Insurance Dec 2012 - Aug 2016Boston, Ma, UsResponsible for profit and growth of auto and property lines for both Safeco and Liberty Mutual in multiple Western states. Includes pricing, product launches, assessing operational health, responding to competitor actions as well as legislative and regulatory management.• Managed $240 million in annual revenue; grew 10% year over year and exceeded growth plan.• Was exceeding 2016 xCAT total CR target by nearly 4 points as of July 2016; exceeded 2015 auto CR target by 3 points.• Led a 5 person cross-campus team in the creation of a toolkit of meeting effectiveness resources to improve employee engagement.• Earned ACE award by exceeding expectations for contributions to Safeco agent bulletin redesign project.• Sought out as a mentor to fellow DSO’s due to passion for helping team members grow and succeed. -
Senior Product ManagerGmac Insurance May 2011 - Dec 2012Winston-Salem, Nc, UsResponsible for profit and growth of auto and RV products for several Midwest states for both direct and agency channels. Included pricing, segmentation updates, simplifying affinity discount structure, regulatory management and launching in the independent agency channel in Minnesota and Michigan.• Secured approval for a new 7-day auto policy in Michigan and managed pricing, underwriting and vendor relationships for the distribution of the product. Generated over $1 million in revenue in less than a year. -
Regional Product ManagerMendota Insurance Apr 2007 - May 2011Eagan, Mn, UsManaged team of product managers and analysts in various locations responsible for auto P&L in numerous states generating approximately $100 million in annual revenue.• Improved customer and agent satisfaction via the design and rollout of a new suite of payment plans.• Significantly improved the speed and accuracy of segmentation analysis by standardizing templates. -
Senior Product Manager, MendotaTravelers Feb 2005 - Apr 2007New York, Ny, UsManaged team of product managers and analysts in various locations responsible for auto P&L in numerous states generating approximately $100 million in annual revenue.• Improved customer and agent satisfaction via the design and rollout of a new suite of payment plans.• Significantly improved the speed and accuracy of segmentation analysis by standardizing templates. -
Product ManagerProgressive Insurance Oct 1999 - Jan 2005Mayfield Village, Oh, UsResponsible for agency auto product in Minnesota and Wisconsin. Set rates, monitored rate adequacy and implemented product enhancements and underwriting changes to improve segmentation.• In 5 years, more than doubled premiums to $200+ million annually, exceeding profit targets each year.• Awarded Company of Excellence by the Minnesota Independent Insurance Agents Association.• Testified at Minnesota House Commerce committee hearings on the use of credit in insurance pricing. -
Product Manager, New Product Development ManagerU S West Jul 1993 - Oct 1999London, GbHeld a variety of product manager and new product development positions in Wireless division, Carrier division, Wholesale group, and the Marketing Strategy group.• Launched a resale paging business for U S WEST Wireless, growing the business from $24,000 to $10 million in annual revenue in 9 months, conducting a major promotion each quarter.• Developed pricing, network recording and billing for Local Number Portability database queries.• Created a pipeline of retail new products and services as part of a start-up Innovation group. -
Management Development ProgramPrudential Financial Jun 1988 - Aug 1991Newark, New Jersey, UsRotational program with assignments in Ordinary Agency Marketing, Office Services and Accounting.Highlights include trainer for interpersonal communication skills course and supervisor of 17 member Office Services team.
Wendy Bergeson Skills
Wendy Bergeson Education Details
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The Wharton SchoolDecision Sciences -
University Of MichiganEconomics With Honors
Frequently Asked Questions about Wendy Bergeson
What company does Wendy Bergeson work for?
Wendy Bergeson works for Homesite Insurance
What is Wendy Bergeson's role at the current company?
Wendy Bergeson's current role is Insurance Product Leader.
What is Wendy Bergeson's email address?
Wendy Bergeson's email address is wb****@****msn.com
What is Wendy Bergeson's direct phone number?
Wendy Bergeson's direct phone number is (617) 832*****
What schools did Wendy Bergeson attend?
Wendy Bergeson attended The Wharton School, University Of Michigan.
What skills is Wendy Bergeson known for?
Wendy Bergeson has skills like Product Management, Leadership, Pricing, Competitive Analysis, Management, Strategy, Segmentation, Product Development, Insurance, P&l Management, Business Analysis, Analysis.
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