Wendy Robertson

Wendy Robertson Email and Phone Number

B2B Marketing Leader and Fractional CMO @ B2B Social Nexus
Melbourne, VIC, AU
Wendy Robertson's Location
Melbourne, Victoria, Australia, Australia
About Wendy Robertson

- Your product or service is great, but not enough people know about it.- Leads are not meeting your growth targets.- Your sales team feels they lack the right tools to close deals.- Revenue isn’t growing as fast as you anticipated.If any of this sounds familiar, you’re in the right place.Hi, thanks for taking the time to visit my profile.I’m Wendy Robertson, the founder of B2B Social Nexus, a fractional B2B Marketing (CMO) service designed to help SMEs unlock and accelerate business growth. With 20+ years in senior B2B marketing roles across multiple sectors, I’ve encountered and overcome each of these challenges.Here's a summary of how I can assist:- Roadmap for Revenue Generation- Strategic Go-to-Market Approach- Brand Development – including visual identity, positioning, and messaging- Demand Generation Strategies- Product Marketing Initiatives- Sales Enablement Tools- Comprehensive Content and Social Media Strategies- Sales and Marketing Team Alignment- Trusted Advisor for the CEO and Executive TeamInterested in learning how we can help your business thrive? Connect with me here or email me at wendy@b2bsocialnexus.com.au. Let’s explore what’s possible.

Wendy Robertson's Current Company Details
B2B Social Nexus

B2B Social Nexus

View
B2B Marketing Leader and Fractional CMO
Melbourne, VIC, AU
Employees:
1
Wendy Robertson Work Experience Details
  • B2B Social Nexus
    B2B Marketing Leader And Fractional Cmo
    B2B Social Nexus
    Melbourne, Vic, Au
  • B2B Social Nexus
    B2B Marketing Leader & Fractional Cmo
    B2B Social Nexus Jul 2020 - Present
    Melbourne, Victoria, Australia
    B2B Social Nexus is a fractional CMO service for growing B2B SMEs.Offering the same level of expertise and strategic guidance as a full-time CMO, but with the added flexibility and affordability of a part-time resource.We work with your business to develop and implement a comprehensive marketing strategy that aligns with your business goals and objectives.We understand that every business is unique and requires a tailored approach to its marketing needs. That's why our service is fully customisable, allowing us to adapt to your business's changing needs and requirements. We offer a range of services that can be scaled up or down as needed, ensuring that you get the marketing support you need when you need it.We provide the full range of strategic marketing services with specific expertise in the following:◆ Brand Strategy & Development◆ Content-led Growth Strategies◆ Podcast Strategy & Production◆ Personal Branding for Founders & CEOs◆ Content Distribution & Repurposing◆ LinkedIn Social Selling◆ Sales process/buyer journey review and alignment◆ Sales and marketing campaigns◆ Conference & event strategy◆ Communications & PRIf you would like to discuss how we can help you unlock the growth in your business, please reach out and connect or you can email me at wendy@b2bsocialnexus.com.au.
  • The B2B Incubator
    Demand Generation Graduate
    The B2B Incubator Nov 2023 - Present
  • Wave Money
    Head Of Marketing
    Wave Money Feb 2022 - Present
    Melbourne, Victoria, Australia
    Wave Money is a new non-bank lender established to deliver residential mortgage solutions to an increasing pool of borrowers whose needs are not being met by traditional bank and non-bank lending institutions. We have launched to market with a simple and efficient mortgage service proposition comprising best-of-breed technology for each stage in the process that has been built “digitally” from the ground up but is powered by onshore people, expertise, and relationships.
  • Billtrader
    Head Of Marketing
    Billtrader Nov 2020 - Present
    Melbourne, Victoria, Australia
    Billtrader is a niche fintech solution purpose-built for IP firms – designed to solve the cost and efficiency challenges related to making payments and being paid by foreign agents. The Billtrader platform enables IP firms to streamline the accounts payable and receivable processes as they send and receive money from around the world by automating data capture, payments, notifications, and reconciliation.Brought to you by the team that built inovia, the online patent filing platform.
  • Talking Ip With Justin Simpson
    Podcast Producer & Content Strategist
    Talking Ip With Justin Simpson Nov 2022 - Present
    Welcome to Talking IP, a podcast for intellectual property (IP) professionals showcasing compelling conversations that take you inside the professional lives and careers of global IP leaders and entrepreneurs.Hosted by Australian Patent Attorney and IP Entrepreneur Justin Simpson, each episode features interviews with an IP leader or entrepreneur exploring a range of topics including their current business focus as well as their career journey into the IP profession.Justin is the Founder and CEO of Billtrader, a purpose-built FinTech for IP firms. Prior to starting Billtrader, he founded inovia, an online patent filing company he built to be the largest foreign patent filer in the world.
  • The Hive Business Club
    Community Member
    The Hive Business Club Jan 2022 - Present
    Melbourne, Victoria, Australia
    The Hive Business Club is a national network of business owners and entrepreneurs who aspire to be a part of something bigger than themselves.At the Hive, problems are shared, victories celebrated.You'll meet some seriously high achievers, you can ask for warm introductions and new leads, help finding a new team member, even workshop a project or idea. Whatever you need, we’ll connect you to a member who can help.What we’re creating is a whole new model of networking that is anything but transactional, boring and rigid.Our version has a sting in the tail. A good one.We’ll show you a way to network that’ s all about being open and expansive, and promotes real growth.We know our businesses are an extension of us—and we know we need to keep growing too!We’re here for business owners and entrepreneurs who have taken the leap, and backed themselves to get out and do their thing.Those who know they’ll need help along the way and love to unite in a challenge.Visit our website for event and membership information:https://www.thehivebusinessclub.com/
  • Exit Five
    Community Member
    Exit Five Feb 2021 - Present
    The leading community for modern B2B Marketing.
  • Peak Community
    Community Member
    Peak Community Dec 2021 - Present
    Peak Community is an invite-only private community of the best marketers and marketing leaders to connect, learn and commit to growth.
  • Hypcccycl
    Community Member
    Hypcccycl Oct 2021 - Present
    HYPCCCYCL is an invite-only, professional community where top B2B revenue leaders cross-train their GTM skills with VCs.
  • Audience & Income
    Community Member
    Audience & Income Sep 2021 - Present
    Melbourne, Victoria, Australia
    Audience & Income is an exclusive membership community for LinkedIn creators, dedicated to helping them grow their audience and create income online.
  • Sales Hacker
    Community Member
    Sales Hacker Sep 2019 - Present
    Melbourne, Victoria, Australia
    Sales Hacker is the leading community for the next generation of salespeople. Together we aim to elevate the sales profession by uncovering and sharing the innovative sales strategies, tactics and hacks being employed by the fastest growing companies in the world.
  • B2B Marketing Consulting
    Senior Consultant, B2B Marketing
    B2B Marketing Consulting Mar 2020 - Jun 2020
    Melbourne, Victoria, Australia
  • Momentum Media
    Director And Cmo, The Sales Leader
    Momentum Media Sep 2019 - Mar 2020
    Melbourne, Australia
  • Mcmillan Shakespeare (Mmsg)
    Group B2B Marketing Manager
    Mcmillan Shakespeare (Mmsg) Jul 2017 - Sep 2019
    Melbourne, Australia
  • National Australia Bank
    Senior Marketing Manager, Advice & Licensee Services
    National Australia Bank Jan 2016 - Nov 2016
    Melbourne, Australia
  • Jbwere
    Senior Marketing Manager
    Jbwere Jan 2014 - Dec 2015
    Melbourne, Australia
  • National Australia Bank
    Senior Marketing & Communications Manager, Nab Broker
    National Australia Bank Jul 2006 - Dec 2013
    Melbourne, Australia
  • Mlc Australia
    Marketing And Operations Manager, Adviser Business Services
    Mlc Australia Sep 2004 - Jul 2006
    Sydney, Australia
  • Mlc Australia
    National Sales & Marketing Consultant, Mlc Business Solutions
    Mlc Australia Aug 2002 - Aug 2004
    Sydney, Australia
  • Mlc Australia
    Consultant, Sales Operations, Mlc Corporate Solutions
    Mlc Australia Dec 2001 - Aug 2002
    Sydney, Australia

Wendy Robertson Education Details

Frequently Asked Questions about Wendy Robertson

What company does Wendy Robertson work for?

Wendy Robertson works for B2b Social Nexus

What is Wendy Robertson's role at the current company?

Wendy Robertson's current role is B2B Marketing Leader and Fractional CMO.

What schools did Wendy Robertson attend?

Wendy Robertson attended Macquarie Graduate School Of Management, Adma Iq, Adma Iq, Adma Iq, Adma Iq.

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    dca.wa.gov.au, housing.wa.gov.au

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