Wendy Targus Email & Phone Number

Detroit

Wild Red Co. is an online vintage and resale clothing shop aimed to provide exciting and functional clothing to our customers. We strive to find items that are both unique and low cost so that all fashion lovers can enjoy great vintage and resale.Instagram:https://www.instagram.com/wild_red_co/?hl=en

Detroit, Michigan

Greater Detroit Area

Oversaw the social media and digital work for various brands. Managed multiple disciplines and aligned team in order to maintain project status. Facilitated and managed all vendor communication including budget approval, contract completion, and schedule maintenance.Maintained the status reports of multiple projects, oversaw team calendars, schedules, budgets, and maintain direct communication with all clients. Key tasks included the creation and distribution of editorial calendars, content publishing schedules and activity timelines, as well as coordinating the activities of cross-functional teams.Proficient in project management software: STEP, JIRA, Basecamp, Microsoft Project.Clients: Phillips 66, Phillips 66 Corporate, Holland America Line, Oracle

Greater Los Angeles Area

Supported the building and maintenance of the newly launched Microsoft website.Oversaw project status, scheduled staff meetings and updates and provided a weekly health report to clients and managing partners.Managed a team of resources.

Dearborn

Accountable for managing schedules, resources, and quality assurance within GTB's Content Hub group that was responsible for covering specific high-priority pillars at Ford Motor Company (Smart Mobility, Smart Technology, Sustainability, STEAM, and Community) and targeting Ford’s greatest opportunity audiences and those least likely to purchase vehicles. Supervised the project status and ensured schedules and content were tracking appropriately with respect to the development of participating disciplines. Key tasks included the creation and distribution of editorial calendars, content publishing schedules and activity timelines; as well as coordinating the activities of cross-functional teams. Collaborated with the Traffic team to route, review and approve content prior to publishing as well as with the Account team to secure internal and external approvals of content. Facilitated communication with large scale publishing partners and vendors. Established and maintained an organized record of project files. Proficient in project management software STEP, JIRA, and Basecamp.

Naples, Florida Area

Prepared and updated all print material, electronic marketing and public relations pieces while maintaining brand consistency. Wrote and designed program related marketing materials, gathering stories and statistics, promoting programs and outcomes. Performed updates to all social media platforms including the website. Created and coordinated all of the mailings done, both in-house and out, as well as the marketing materials for the Resale Shop. Assisted the Resale Shop manager and committee with the development of a strategic marketing plan. Responsible for promoting programs and events and securing media coverage including writing and distributing press releases, establishing and maintaining relationships with media, and ensuring all social media platforms have current information.

Naples, Florida Area

Developed, produced and distributed program information including the creation of all internal and external collateral, updates to the YMCA website, mobile app, internal TVs, advertising, branch signage, special event promotions, association collateral and email marketing, as well as establishing contacts with the media and submitting press releases. Created the annual communications plan which encompassed all advertising and promotional materials, development of written materials, maintenance of online and social media presence, planning and design of email marketing and quarterly newsletter, maintenance of photography library and brand management, and monitoring and administering the assigned annual budget.

Naples, Florida Area

Oversaw all preparations for the 2011 Annual Fall Gala Silent Auction including soliciting and gathering donations, creating, setting up and facilitating the Silent Auction as well as overseeing a team of volunteers at the event. Facilitated other special events including the set up and break down as well as the preparation of mailer databases. Proposed and wrote press releases and updated social media outlets daily.

B.A., Public Relations

Activities and Societies: PRSSA

Education record

Social Media Marketing Certification