Jouw verhaal omgetoverd tot een inspirerend artikel of persbericht, prikkelende webteksten, blogposts, nieuwsbrieven en social media posts? Ik kan niet wachten om in mijn pen te kruipen! Let's go! 📧 wendy@forword.be 📞0485 53 69 59

Als marketing en communicatie professional ben ik altijd op zoek naar balans tussen theorie en praktijk. Met Petite Couture ging ik voluit voor de praktijk; het is een Belgische webshop voor wie net zo verliefd is op kleur, kwaliteit en prints als ik. Met de stoffen en fournituren kan je aan de slag om zelf unieke kleding, tassen of accessoires te (laten) maken.

Product Manager & researcher, Marketing & Sales Cluster (focus on Retail and Consumer Goods).Product Manager- Coordination of marketing & communication related to the educational programmes.- Coordination of management programmes: Retail & Trade Marketing, Brand Management, Introduction to Marketing Management, including the opportunity to follow these programmes.- Coordination of company specific programmes (designed for a specific company)- Organisation and coordination of sector-specific activities: Vlerick Retail Platform & Vlerick Conversation Management Platform.- Organisation and coordination of the Belgian Consumer Goods Conference.As researcher:Business orientated research projects: both market research & consultancy, quantitative and qualitative. Coaching and evaluating students (Masters in Marketing Management) with their in-company Marketing project.

Management of research projects for major players in the services industry (focus on finance and energy): from research design to customer presentations. Experience with a wide range of research techniques and designs (e.g. loyalty, image and segmentation research).