-Conducted keyword research and create compelling copies to target audience in paid search campaigns-Set up, managed and reviewed campaigns to achieve marketing objectives-Managed search abitrage campaigns on Bigo ads, with daily spend $700, ROI 106%

Policy Advocacy: Designed and implemented a policy campaign by developing a policy report and organizing a cross-country event on greening Chinese overseas energy investment Investment Promotion: Designed and implemented a China-Africa green energy investment campaign by providing investment guidelines targeting 4 African countries (with in-depth analysis of policies, industry trends and market dynamics) and organizing 5 events gathering 300+ people from the government, industry and companies in China and AfricaCommunication: Developed a case study on sustainable forestry and timber supply chains for communicationPlatform building: maintained relationships with clients on GreEner+ platform

I served as a United Nations volunteer at the International Poverty Reduction Center in China, a public organization specializing in research, training, exchange, and cooperation in poverty reduction: https://www.iprcc.org/My main tasks are:• Completed policy analysis and case studies related to rural development, financing strategy etc• Supported IFAD to establish a SSTC partners database comprising over 30 institutions: https://ruralsolutionsportal.org/en/partners• Assisted managing poverty reduction cooperation projects with WB, IFAD, and UNICEF

I work with colleagues from the land tenure and rural development team in the regional office of Europe and Central Asia. My main tasks are to:• Coordinated the survey design and mixed data analysis of a regional assessment on the economic and social impact of COVID-19• Summarize 7 good rural development approaches and rural development policies of 8 countries• Collect 7 good practices in family farming, short food supply chain, agro-tourism, and farmland restoration etc.• Assist editing analytical studies and updating a departmental website• Help organize 2 workshops and 1 study tour involving delegates from different countries • Receive trainings on monitoring and evaluation, project management, knowledge management, community development and gender equality in agriculture

Fauna and Flora International (FFI) is a worldwide NGO that has been dedicated to saving endangered primate and plant species in southwestern China. During my involvement in a primate conservation program for one year, my main tasks are:• Organize natural resource surveys in 3 villages and draft guideline for conservation value assessment in rural communities• Complete a report and provide trainings based on 1-year patrolling data from 2 nature reserves• Organize 10 regular meetings with rangers and facilitate community-based patrolling• Interviewed renowned conservation staff and promoted their conservation stories• Assist organizing 1 international conference, 2 workshops, and 1 study tour