Michelle Werner Email and Phone Number
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My marketing background is quite diverse and spans multiple industries including healthcare, broadcast technology, and presently, pneumatic and electrical automation technology as Senior Marketing Specialist for Festo Corporation. Although the industries I have worked in vary greatly, each role has supported my professional passion: using creativity and innovation to effectively communicate the benefits of products and services that I genuinely believe in. Enthusiastic about meeting marketing challenges head-on, I thrive in fast-paced B2B marketing environments and relish the fact that no two days are ever alike.As a proven marketing strategist and project manager, I deliver under pressure, excel at cultivating relationships with both partners and customers, and deliver massive growth by creating cohesive strategies across all marketing platforms. Whether cooperating with 50 North American distribution partners at Festo Corporation, partnering cross-functionally at North Shore-LIJ Health System, or collaborating with product management at Chyron Corporation, my ability to interface with multiple stakeholders has proven invaluable throughout my career. → Areas of Expertise:B2B Marketing Strategy / Campaign Planning & Execution / Partner Marketing / Distribution Partnerships / Digital Marketing / Social Media & Email Marketing Strategy / Marketing Automation / Content Marketing / Brand Awareness / Search Engine Optimization (SEO) / Copywriting / Content Creation / Project Management / Cross-functional Collaboration / Media Relations→ Technical Skills:Hootsuite / Agorapulse / Eloqua / Act-On / Social Media (Facebook, Twitter, LinkedIn) / Salesforce / Sitecore / Mission One / MS Office (Word, PowerPoint, Excel) / MS Teams / Zoom / Skype / Keynote / Canva
Festo Usa
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Senior Marketing SpecialistFesto Usa Jul 2015 - PresentIslandia, New York, United StatesIn this dynamic role, I develop and execute high-impact marketing campaigns for Festo’s process automation products, primarily directed at the food and beverage space and eight industry sub-segments. This role also entails collaborating with 50 US and Canadian distribution partners on the full-scale planning and execution of coordinated marketing strategies and campaigns as well as approximately 20 non-F&B industry segment campaigns.As Senior Marketing Specialist, I am accountable for planning and developing content in adherence with brand guidelines for multiple marketing assets including social media, search engine advertising, SEO, direct mail campaigns, website, brochures, email, and print/digital ads. Additionally, I develop our social media strategy (Facebook, Twitter, LinkedIn) and assist in email marketing conception, creation, and deployment using Act-On and Eloqua.Additional responsibilities include content creation for marketing automation, analyzing marketing data, media relations, and planning and executing Festo’s annual National Distribution Meeting. -
Vice President Of MembershipSigma Alpha Iota International Music Fraternity Jun 2013 - Jan 2015New York Alumnae Chapter -
PresidentSigma Alpha Iota International Music Fraternity Sep 2008 - Jun 2013New York Alumnae Chapter -
Communication SpecialistNorth Shore-Lij Health System 2013 - 2015New Hyde Park, New York, United StatesCollaborating with the Ambulatory Electronic Health Record (EHR) operations team and subject matter experts, I developed and maintained content including operational policies, announcements, training sessions, and educational materials. During my tenure, I established a foundational team style guide for the Ambulatory EHR Team and was able to improve and expand communication efforts by polling focus groups. -
Marketing ManagerChyron 2006 - 2013Melville, New York, United StatesIn 2006, I was promoted to Marketing Manager with accountability for international marketing efforts covering the United States, United Kingdom, Germany, and Singapore.Working closely with the product management team, I created launch plans for new products or the latest software versions. I also created the company’s yearly marketing campaigns and worked with a cross-functional team to design yearly theme and printed collateral.In this role, I supported a 51% increase in tradeshow leads by managing a cross-functional redesign of the company's tradeshow booths. -
Sales & Marketing CoordinatorChyron 2003 - 2006Melville, New York, United States -
InternConnolly Music Company Jun 2002 - Aug 2002East Northport, New York, United States
Michelle Werner Skills
Michelle Werner Education Details
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Marketing -
Special Studies, Music Business -
Kings Park High School
Frequently Asked Questions about Michelle Werner
What company does Michelle Werner work for?
Michelle Werner works for Festo Usa
What is Michelle Werner's role at the current company?
Michelle Werner's current role is Senior Marketing Specialist at Festo Corporation | Creative B2B Marketing Strategist | Social Media & Campaign Marketing.
What is Michelle Werner's email address?
Michelle Werner's email address is al****@****ail.com
What schools did Michelle Werner attend?
Michelle Werner attended New York Institute Of Technology, State University Of New York At Fredonia, Kings Park High School.
What are some of Michelle Werner's interests?
Michelle Werner has interest in Music, Travel, Singing.
What skills is Michelle Werner known for?
Michelle Werner has skills like Social Media, Email Marketing, Marketing, Facebook, Copywriting, New Media, Trade Shows, Online Marketing, Marketing Communications, Online Advertising, Management, Blogging.
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Michelle Werner
Kansas City, Mo -
Michelle Werner
Champaign, Il3gmail.com, teksystems.com, pavlovmedia.com -
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