• Responsible for online campaigns for target markets; managed budget of $150,000• Responsible for media buying expert in planning and setting up campaigns, monitoring, control, day-to-day operations, measurements, drawing conclusions and improving conversion rates, negotiated terms of payments and delivery schedules with publishers and networks.• Built campaigns and strategy in Google Ads.• Managed campaign optimization to maintain a positive ROI, followed by the milestones and operational planning. I was working with such platforms as Google Ads, Taboola, Outbrain, Propeller Ads, Zero Park, Adcash, AdMaven and many others.• Wrote content for PPC ads, teasers, and mailers.• Responsible for translation and localisation of all marketing tools.• Worked closely with the design studio department and UX inputs• Worked in total cooperation with design and content writers.

• Responsible for strategic planning and creative solutions for optimalization campaigns.• Built and managed email campaigns.• Responsible for subscribers list segmentation.• Identified target audiences and analyzed their characteristics, behavior, and media habits.• Designed and implemented direct email marketing campaigns.• Took active part in the design and content writing.• Maintained a database of customers who opted to receive our correspondence. • Responsible for translation and localization of all marketing materials necessary to send email marketing autoresponders and campaigns on target markets.