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Accomplished product marketing and management leader skilled at shaping innovative software technologies to help deliver value for the business with a passion for building and enabling high performing teams internally and externally to translate software technology into value and successKey Areas of Interest: marketing automation, enterprise marketing, market and product strategy, marketing planning and strategy, marketing resource management, digital marketing, deployment and marketing optimizationHighlights:• Engaged with the market and analyst community to establish a strategic direction for digital marketing for a $200M marketing automation business unit inclusive of helping to integrate mobile and social acquisitions• Help establish a company as a market leader in the marketing automation space in multiple leading analyst categories including enterprise marketing, integrated marketing, real-time marketing and marketing resource management• Led Product Marketing efforts to help generate over $9M in new subscription revenue in marketing software in a single year• Performed public speaking at a variety of market leading industry events and media interviews, leading to published articles about the business and market• Led the initial engagement for over twenty enterprise accounts in the US, Europe and Australia, including many top global brands• Served in a variety of product development and management roles to build a new technology for marketing from inception to over $100MM
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Vp Of ProductPlaymetrics Aug 2017 - PresentMorrisville, Nc, UsLead the team with the design, development and delivery of key capabilities on a SaaS platform to help youth soccer clubs operate efficiently with directors, coaches, team managers, and players from season to season. -
Vp Of ProductReverbnation Oct 2015 - Oct 2021Outram, Central Singapore Community Development Council, SgLead the product team with the design, development and promotion of key capabilities and features on a SaaS platform that helps aspiring musical artists connect and share their work with their fans and help artists find new opportunities in the music industry as they grow their career -
Vp Of MarketingTeradata Marketing Applications Sep 2014 - Sep 2015London, GbLed a global marketing team to guide the marketing and messaging strategy, analyst relations, win/loss analysis, customer marketing, evangelism and analytics for the business including helping to secure a leadership position in the real-time marketing wave -
Vp Of Digital Marketing SolutionsTeradata Sep 2012 - Sep 2014San Diego, California, UsHired and established a new team to be thought leaders on digital marketing, helping to define the digital marketing strategy inclusive of exploring strategic partnerships, acquisition candidates and integrations with digital technologies inclusive of mobile, social, data management platforms and demand side platforms -
Vp Of Imm SolutionsTeradata Jan 2011 - Sep 2012San Diego, California, UsEnabled sales and partners with aligned messaging and content to tell a cohesive message to the market. Be a thought leader in market and help shape and capture the integration strategy of the acquired solutions and best practices to support
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Vp Of Imm SolutionsAprimo Inc Jun 2010 - Dec 2011Chicago, Illinois, UsBuilt a new marketing team to guide the marketing strategy and analyst relations to clearly articulate the value of our products and services -
Director Of Product MarketingAprimo Inc Dec 2007 - Jun 2010Chicago, Illinois, UsWorked with customers, sales and product to drive the product strategy and direction, trained and enabled the field to win opportunities, and provided thought leadership to deliver a differentiated message in market
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Director Of Industry SolutionsAprimo Inc Jun 2005 - Dec 2007Chicago, Illinois, UsWorked with customers and system integrators (Accenture, CapGemini) across different industries to develop industry best practices and approaches and explored new market and solution opportunities to expand the portfolio of solutions with new offerings and capabilities
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Director Of Product ManagementDoubleclick Jun 2004 - Jun 2005Worked with R&D to define the design and development for four different marketing resource management products and lead the integration with a campaign management technology
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Director Of Product Management And Global SolutionsSmartpath Inc Jan 2004 - Jun 2004Cremorne, Vic, AuWorked with R&D to define the design and development for four different marketing resource management products inclusive of documentation and test teams and managed pre-sales activities inclusive of demonstrations, marketing and technical materials to close new business -
Deployment DirectorSmartpath Inc Oct 2002 - Jan 2004Cremorne, Vic, AuLed various teams in the design and implementation of over fifteen US and European clients and balanced the workload of the team to ensure that implementations were successful
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Product Manager/Senior Software EngineerSmartpath Inc Jun 1998 - Oct 2002Cremorne, Vic, AuLeveraged technical knowledge from previous jobs to help design and build the initial version of the solution and led the initial implementation of solution with the first several clients
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Senior Software Development ManagerSeer Technologies Jul 1995 - May 1998Dresden, Sachsen, DeGrew a development staff from 4 to 11 personnel to provide technical direction and provided product support and quality assurance and documentation while delivering a product across multiple UNIX platforms, leveraging an Oracle database -
Senior Software DeveloperSeer Technologies Jul 1993 - Jul 1995Dresden, Sachsen, DeConverted and delivered the back-end database repository from a PC to a UNIX platform and integrated it with an Oracle database
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Project EngineerMitsubishi Semiconductor America, Inc Jul 1988 - Jul 1993Developed advanced software solutions at assist design teams with an efficient layout and testing of specialized microchips
Wes Moore Skills
Wes Moore Education Details
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University Of North Carolina At Chapel HillMathematics And Computer Science
Frequently Asked Questions about Wes Moore
What company does Wes Moore work for?
Wes Moore works for Playmetrics
What is Wes Moore's role at the current company?
Wes Moore's current role is VP of Product at PlayMetrics.
What is Wes Moore's email address?
Wes Moore's email address is we****@****imo.com
What is Wes Moore's direct phone number?
Wes Moore's direct phone number is +191930*****
What schools did Wes Moore attend?
Wes Moore attended University Of North Carolina At Chapel Hill.
What skills is Wes Moore known for?
Wes Moore has skills like Product Marketing, Saas, Thought Leadership, Enterprise Software, Marketing Automation, Enterprise Marketing, Business Intelligence, Analytics, Product Management, Demand Generation, Strategic Partnerships, Mrm.
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