Developed and executed yearly marketing campaigns.Negotiated ad buys and sponsorships with various advertising partners: Print advertising, Digital and billboard advertising, Radio advertising, TV advertising & Social Media advertising.Worked with all departments to develop creative directions and messaging that align with sales goals.Coordinated creation of advertising ensuring brand consistency and messaging across all platforms.Management the creation of the new website. Ensuring content, messaging and branding was consistent across the entire site.Coordinated the creation of signage designs and ordering. Including signage requirements for each area and making sure sponsorship commitments were met.

Managed all company owned infrastructure; tents, plumbing equipment, sinks, picnic tables, flooring, furniture, fridges etc…Life cycle management of equipment including upgrading infrastructure, replacing infrastructure and development initiatives to help decrease operating cost with owned equipment.Manage contractor relations: Contract administration, Supervision of onsite deliverables and contract commitments & Ensure that estimates were in line with budget and stayed on budget.Met with festival stakeholders to gather feedback and resolve issues to help grow and develop the festival in a positive way. Prepared the scope of work for the festival: Gather costs estimates and created contractor/sponsor contracts, Managed production department budget, Created contractor schedules and restaurant schedules & Created site design drawings in AutoCAD for review by management, board of directors and the City of Edmonton Building codes.Sourced all supplies and equipment for festival setup, operation and tear down including heavy equipment and vehicles.Managed festival site to ensure the quality of employees and contractors work was high and completed in a timely fashion.Ensured public safety during setup, operation and tear down of the festival. Continuing to take feedback and implementing new, safer practices every year.Hire and train summer production staff. Providing leadership, supervision and coaching to help employees succeed in their roles and roles beyond the festival.Mentored summer staff to develop independent leadership skills for leading independent work units throughout the festival. Trained staff on day to day activities, inventory management and equipment monitoring/service for festival operations and warehouse activities. Manage scheduling for production activities, deliveries, on site activations and sponsorship activations.

Liaised with current residents for all questions and concerns.Ensured daily communication with all site Associates.Collected rent and followed up on defaults.Ensured vacancy was minimized and budget was met through effective leasing and resident management.Inspected vacant and upcoming suites.Leased and showed suites.Ensured all rental enquires were answered within the guidelines provided.Conducted annual suite inspections.Prepared and delivered bank deposits.Ensured contractors arrived as per scheduled timelines and complete their work as pre the contract.Ensure proper and accurate inventory management.

Supervised teams in food areasAllocated breaksInventory managementCash management/handlingEnd of shift reconciliations

Supervised team of workers during set up and strike of Taste of Edmonton 2014Supervised night crewAllocated breaks