Pharmaceutical industry professional with over 5 years of experience in national and multinational companies, specializing in Marketing, Market Intelligence, and New Business Development. Possessing a strong analytical profile, I transform information into strategic insights to support decision-making.Competencies:▪ Marketing Strategy Development: Experienced in crafting national marketing strategies, supporting execution, and developing sales support materials. Knowledgeable in physical and digital strategies tailored to medical specialties.▪ Market Analysis and Competitive Intelligence: Solid experience in conducting market analysis, evaluating growth, market share, and brand representation. Proficient in monitoring metrics, generating estimates, and identifying market opportunities.▪ Team Training and Development: Skilled in training sales teams and internal staff on data handling and market strategies. Capable of developing and implementing effective training programs.▪ Analytical Capability and Data Modeling: Expertise in extracting information in SQL, applying statistical models, and developing analytical models aligned with business needs. Experience in demographic-based Market Share analysis.▪ Process Automation: Proficient in leading projects to automate dashboards, update P&L statements, and create automated tools to streamline opportunity identification and cost optimization.