Wesley Baker Email & Phone Number

I oversee end-to-end talent acquisition, from posting job ads to conducting interviews, making job offers, and onboarding new hires. Additionally, I'm involved in HR, and I helped develop and execute the company training program. I track employee progress and played a key role in the company's rapid expansion into various new markets by recruiting top talent.

Los Angeles, California, United States

Contributed to major product launches, buying appointments with key resellers, vendor relations, space planning and showroom presentation, and special marketing projects.Managed LA showroom, contributed to design and visual merchandising, integrated visual, sales and logistics components to optimize aesthetics to promote brand and secure clientele.Partnered with stylists to select ideal garments for celebrity clients, managed appointments, prepicked pieces, and developed new system to improve inventory management and garment assignments. Provided administrative support during New York City Market Week, supported buying appointments with Saks Fifth Avenue, Net-a-Porter, Bloomingdales, Neiman Marcus, ensured showroom was presentable, coordinated models and garments, communicated pricing and specs, and followed up. Established relationships with fabric cutters, patternmakers, and seamstresses to ensure on time product delivery, led communications and accountability, and presented escalated issues. Contributed to photoshoot, selected and coordinated delivery of jewelry and garments, developed call sheet and communicated with models, photographers, videographers, makeup artists, and hair stylists, and developed content for company’s social media accounts.Led project to organize sample inventory, physical and digitized patterns, and tech packs, audited inventory across sites and digital records, outlined needed information related to season, pattern, style, and garment type, and compiled all information into centralized database; new solution improved inventory management, while streamlining design operations and production processes.Partnered with owner to design and launch new brand website, selected ideal photos, visuals, and colors, and worked with Technical Development team to finalize look and feel.Spearheaded editorial photoshoot, adhering to brand message, to develop relevant content to effectively execute social media strategy.

Scottsdale, Arizona, United States

Streamlined social media strategy and execution for chain of restaurants; conducted market research to implement strategic marketing initiatives for online engagement, lead generation, and profit optimization.Led creation and posting of engaging written, photo, and video content to build online presence; spearheaded engagements with key influencers to launch co-promotional campaigns to drive engagement and purchases. Managed social analytics including reposts, comments, click through rates, and leads to optimize effort and spend throughout marketing campaign lifecycles; updated campaigns according to analytics to improve ROI.

Los Angeles, California, United States

- Increased subscribers and brand awareness via social media and word-of-mouth.- Developed creative artist biographies for the company website.

United States

Marketing major

- Supervised server balance and monitored table turnover to accurately seat customers and keep customers happy.- Greeted customers, answered questions and recommended specials.- Answered front of house phone to inform customers of wait times, take reservations, and record to-go orders.

- Learned every menu preparation and numerous off-label drinks to meet all customer needs.- Enthusiastically engaged customers during busy periods to keep mood light and fun.- Maintained focus during high-volume periods and special events.