Wesley Ray Email & Phone Number

Atlanta, Ga, Us

Atlanta, Ga, Us

Eagan, Minnesota, Us

As a PPC Digital Marketing Strategist at FindLaw, I promote small and large US based law firms through Google Ads and Bing Ads Pay Per Click Campaigns.Key Achievements:• Manage monthly budgets of $500-3700 and execute Pay Per Click strategy for over 60 businesses.• Lead the launch of new PPC programs by conducting launch calls with new clients and offer recommendations on keyword targeting, geographical targeting and budget allocations.• Oversee the development of Client's PPC landing pages by delegating tasks to members of the Content and Design teams to ensure deliverables are completed by their scheduled deadlines.• Audit Client's existing PPC landing pages, and deliver recommendations for improving their content and page layouts.• Analyze and report on Pay Per Click campaign performance data through monthly reports and presentations.• Provide optimization recommendations for Client's Paid Search and Display Campaigns based on performance data and new industry methods.• Develop and implement new Training Process for FindLaw Sales Team to increase understanding of Digital Marketing Channels and formulate appropriate budget recommendations for potential clients.

San Jose, Ca, Us

As a SEM Associate Account Manager at Adobe Inc, I was responsible for establishing and building client relationships and driving sales.I also identified new business opportunities by conducting market research and initiating branding and sales campaignsKey Achievements:• Managed PPC keywords and display content through a combined use of Adobe's Media Optimizer Software and Search Engine Management Platforms (Google Ads, Bing Ads, Yahoo Ads).• Scheduled and led weekly status calls with clients to analyze their week-over-week performance data and highlighted their opportunities for growth.• Produced between $500K-8 Million in monthly client revenue through strategic large-scale Paid Media budget management and keyword targeting for companies such as; W.W.Grainger, Techni-Tools, Hanes Brands Inc.Discover Bank and Air Canada.• Developed monthly revenue and conversion goals for clients based on their historical data trends and company objectives.• Advised the implementation conversion tracking for multiple businesses.• Achieved a 43% year over year Revenue increase for Acklands Grainger's SEM program by continually analyzing market trends and implementing appropriate keyword and audience targets.• Collaborated with three team members on a Quarterly Business Review for W.W.Grainger that led to the client signing a four-year contract renewal. • Gained a 35% YoY profit growth through aggressive Online re marketing efforts.• Conducted ongoing A/B ad copy testing for all managed accounts in order to maintain a high ad rank and optimal Click Through Rate.

San Mateo, Ca, Us

While working as a Marketing Coordinator at Rakuten Marketing I supported both internal and external teams to market business initiatives and launch new affiliate campaigns.Key Achievements:• Successfully led the launch of over twenty-five online Affiliate Marketing campaigns for clients such as; DirecTV, Empire Today, Liberty Mutual, Vince, FTD. com and 3DayBlinds.• Created and dispatched monthly HTML based newsletters to Publishers.• Managed and provided appropriate strategic planning for over 40 Publishers' Marketing Initiates for Display, Social Media, Email, and SEO. • Provide program strategies and guidance to clients/agency reps based on their campaign's Weekly and Monthly performance data.• Resolved all client related payments and data issues for Rakuten's Lead Advantage Platform and Customer Acquisition Network.• Developed and implemented online content for both Clients and internal Teams.

New York, Ny, Us

GlobalWorks is a New York-based digital branding and advertising agency offering cross-market, cross-platform services for brands in the U.S. and around the world. The Agency offers numbers of proprietary services. Among them: Orchestrate™, a global CMS, for managing digital brand content globally, and Total Language Management™, for creating, adapting and managing multilingual contents. We untangle today's digital complexity.SpecialtiesDigital Marketing, Strategic Brand Palnning, Integrated Marketing, Global Branding and Advertising, Social Media Management, SEO+SEM, Mobile+Table+Apps, Platform Development, Analytics+Optimization, Multicultural Marketing

Alexandria, Virginia, Us

For more than 90 years, United Way of Central Indiana has supported innovative, practical and efficient agencies and programs in order to address local needs. United Way of Central Indiana helps people learn more, earn more and lead safe and healthy lives. We do this by focusing on four priorities: education, income, health and basic needs. We’ve been meeting local needs since 1918, when United Way of Central Indiana was founded as the War Chest. We’ve undergone several name changes since then, but our commitment to improving lives has never changed.

Master Of Business Administration - Mba, Marketing

Bachelor Of Arts - Ba, Philosophy

High School Diploma, General Studies