• Analyze, create, and implement social media strategy plan • Curate and execute social media campaigns to help generate awareness, increase community engagement, increase traffic, and promote job opportunities

• Develop, implement, and manage all social and digital marketing awareness and inbound campaigns, create and manage weekly email marketing newsletter • Identify and present opportunities to corporate clients to secure speaking engagements

• Managed Facebook, Twitter, and Instagram accounts; created a system organizing content on a biweekly basis; designed a targeted social campaign for summer 2016 to increase brand awareness and engagement • Served as a brand ambassador speaking to businesses and universities to promote the brand and increase sales• Conducted in-depth competitive analysis to drive business development strategies resulting in all recommendations being incorporated • Initiated contact with Barstool Sports resulting in segment spotlight that increased traffic to website• Identified key social influencers to include the brand to increase awareness and sales • Supported the creation and implementation of the overall marketing plan for all four store locations

• Participated in forming and initiating the first crew at Bentley• Developed, implemented, and managed social media accounts and campaigns reaching more than 1000 followers• Created and organized promotional sale events • Resulted in 782 hats sold and $23,500 for Cure Search and Pinky Swear Foundations

• Updated client data, assembled information and tax returns for more than 300 corporate clients• Performed miscellaneous administrative duties including customer contact, filing and faxing sensitive documents

•Trained new and upcoming staff member, led and managed other employees on shift•Counted and organized inventory, managed inventory selection•Managed inventory selection•Handled monetary transactions in a faced paced environment •Worked the cashier, counted the drawer •Helped with QuickBooks (Summer 2013)