Wesley Taff Email & Phone Number

Jacksonville, Florida, United States

Jacksonville, Florida

• Utilizes Google Analytics to gather essential marketing metrics; develops Google Ads campaigns which have increased sales month over month.• Manages all marketing collateral including two websites, video content, PowerPoint presentations, and graphic design assets.• Launched new email marketing campaign, improving email open rates from 13% to over 28%.• Conducts market research for competitor analysis, to develop targeted buyer personas, and to find the right voice for articles and blogs.• Wrote weekly articles, case studies, and white papers which lead to increased brand awareness.

Jacksonville, Florida

• Planned and supervised the activities of 8 medical staff in a manner promoting accuracy and efficiency.• Supervised a 3-month pilot program resulting in better health outcomes for patients with chronic symptoms.• Handled employee discipline, provided timely 90-day and annual staff performance appraisals.

Jacksonville, Florida

• Assisted in all marketing efforts that supported four company locations.• Produced 20+ training videos, managed 13 websites, and created a patient manual which resulted in high patient retention and brand awareness.• Performed background research, generated detailed reports, created presentations, and designed marketing collateral for sales team and department heads.• Worked cross-functionally by managing staff who scheduled 50+ patients per day.

Jacksonville, Florida

• Launched cable TV show which brought in $200,000+ in new business over a 10-month period.• Sold commercial spots to local sponsors that generated $12,000 in monthly revenue.• Wrote and directed series of YouTube videos that reached 500,000+ in total views.• Managed CMS that increased overall website traffic by 35 percent.