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Wesson Chen Email & Phone Number

Brand manager at Henkel
Location: Taipei City, Taipei City, Taiwan, Province Of China 8 work roles 2 schools
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Current company
Henkel
Role
Brand manager
Location
Taipei City, Taipei City, Taiwan, Province Of China
Company size
35205 employees

Who is Wesson Chen? Overview

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Quick answer

Wesson Chen is listed as Brand manager at Henkel, a company with 35205 employees, based in Taipei City, Taipei City, Taiwan, Province Of China. AeroLeads shows a matched LinkedIn profile for Wesson Chen.

Wesson Chen previously worked as Brand Manager of Shiseido Professional at Henkel and Assistant Brand Manager at Oatly. Wesson Chen holds 學士, 國際企業系 from 國立東華大學.

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Henkel

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Profile bio

About Wesson Chen

* Expertise in FMCG ( Beverage, beauty and Wine) industry with WSET L2 certificate.* Proficient in 360 degree marketing with CRM, digital tools, offline events, branding, trade marketing, visual merchandising, strategy and forecast.* Managing forecast, budget, A&P, EC and shelflife management to reach the rapid changing need of the market as well as maximize the sales scale.* Have been in charge of beauty, perfume, wine, water, coffee and olive oil brands.

Listed skills include Public Speaking, Public Relations, Microsoft Office, English, and 6 others.

Current workplace

Wesson Chen's current company

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Henkel
Henkel
Brand manager
bogotá d.c., bogota d.c., colombia
Website
henkel.com
Employees
35205
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8 roles

Wesson Chen work experience

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Brand Manager Of Shiseido Professional

Current
Henkel

台灣 臺北市

Dec 2023 - Present

Assistant Brand Manager

Oatly

台灣 Taipei City 台北

Own all branding strategies and campaigns in Taiwan. - Plan and execute strategic IMC- Launch co-branding projects- Lead all social media channels

Apr 2021 - Nov 2023

Assistant Product Manager

Luxasia

Taipei

  • I managed the following brands – Tommy Hilfiger, DKNY, Michael Kors, Tory Burch and LAB SERIES skincare.Achievements
  • Trade lead – Own anniversary promotions for 12 department stores, consolidated with 4 teams and led jointpromotion with Samsonite.
  • CRM Lead- Build and maintain strong relations with customers through outbound and interactive marketing initiatives such as events, seminars, sending SMS and DMs to strengthen the relationships and to gain the insights.
  • Planned marketing strategies, acquiring new marketing tools and digitalizing customer service to attract new target audiences, which generated 173% growth of sales not only on EC but Counters on Q3 vs 2018.
  • Ecommerce – Expanded EC channels of LAB SERIES, achieving 29% growth of sales in 2018 vs 2017, 165% growth of sales in 2019 vs 2018; increased 20% Gross Profit in 2018.
  • Forecast and Budget Planning - Arrange annual activities and stock management with over 500 SKUs based on market trends and strategy.
May 2020 - Apr 2021

Senior Marketing Executive

Luxasia

台灣 Taipei City 台北

Oct 2019 - Apr 2020

Marketing Executive

Luxasia

台灣 Taipei City 台北

Aug 2017 - Sep 2019

Marketing Supervisor

St.Finesse

Taipei City

  • St. Finesse is a distributor of wine and distilled liquors, and amongst the top 3 largest distributors in Taiwan.Brand Marketing – Managed 30 brands of wine, coffee, olive oil and balsamic vinegar brands. Achievements
  • Marketing Strategy – Led marketing plans with high volume brands such as Taittinger Champagne, Torres, Louis Jadot, Dourthe and Ruffino, which had increased growth of sales by 10% year over year and ranked Taittinger.
  • Operated partnerships with 7-11, Costco, Carrefour, PX mart, F&B, and other wholesalers and local cellars.
  • Field Events – Held 150+ consumer events and led wine merchandising in hotels and restaurants such as Marriott,and Morton's Steakhouse.
  • Team Management – Led a team of 3 and worked cross-functionally with sales, finance, and operations.
Jul 2015 - Aug 2017

Export Sales

Supermax

Taipei City

  • Refrigeration distributor, with clients: Yannick, B&Q, Breeze Center, Sogo, City Super…
  • Export Sales Development – About 30 thousand U.S. dollars in sales amount every month.
  • Exhibit Marketing – Plenty of experience of international exhibition.
Jul 2014 - Jul 2015

Intern

Starfish Concept

Taipei City

  • Famous PR agency for boutique.
  • PR Assistant
  • Events: Londee (Well Known Cheongsam Collection from Taiwan); George Jensen (Famous Silver Jewelry from Denmark)
May 2013 - Jul 2013
Team & coworkers

Colleagues at Henkel

Other employees you can reach at henkel.com. View company contacts for 35205 employees →

DC Davide Coppola Davide Coppola Colleague at Henkel Caserta, Campania, Italy, Italy View → UC Ugo Carcano Ugo Carcano Colleague at Henkel Milan, Lombardy, Italy, Italy View → FJ Francisco Javier Monroy Torres Francisco Javier Monroy Torres Colleague at Henkel Monterrey, Nuevo León, Mexico, Mexico View → UT Umur Turanlıgil Umur Turanlıgil Colleague at Henkel Türkiye, Turkey View → ME Mekki Emna Mekki Emna Colleague at Henkel Tunis, Tunis, Tunisia, Tunisia View → JM Julian Mohr Julian Mohr Colleague at Henkel Düsseldorf, North Rhine-Westphalia, Germany, Germany View → AV Alexander Vogel Alexander Vogel Colleague at Henkel Monheim, North Rhine-Westphalia, Germany, Germany View → AC Angelica Caimmi Angelica Caimmi Colleague at Henkel Milan, Lombardy, Italy, Italy View → DF Dayana Fernandez Dayana Fernandez Colleague at Henkel Chile, Chile View → KK Kyra Koppers Kyra Koppers Colleague at Henkel Düsseldorf, North Rhine-Westphalia, Germany, Germany View →
2 education records

Wesson Chen education

學士, 國際企業系

國立東華大學

• International Trade • Management • Service Industry Management • Innovation Management program. • Graduating Project:the best.

English Language Program

Berkeley Studies Institute
FAQ

Frequently asked questions about Wesson Chen

Quick answers generated from the profile data available on this page.

What company does Wesson Chen work for?

Wesson Chen works for Henkel.

What is Wesson Chen's role at Henkel?

Wesson Chen is listed as Brand manager at Henkel.

Where is Wesson Chen based?

Wesson Chen is based in Taipei City, Taipei City, Taiwan, Province Of China while working with Henkel.

What companies has Wesson Chen worked for?

Wesson Chen has worked for Henkel, Oatly, Luxasia, St.Finesse, and Supermax.

Who are Wesson Chen's colleagues at Henkel?

Wesson Chen's colleagues at Henkel include Davide Coppola, Ugo Carcano, Francisco Javier Monroy Torres, Umur Turanlıgil, and Mekki Emna.

How can I contact Wesson Chen?

You can use AeroLeads to view verified contact signals for Wesson Chen at Henkel, including work email, phone, and LinkedIn data when available.

What schools did Wesson Chen attend?

Wesson Chen holds 學士, 國際企業系 from 國立東華大學.

What skills is Wesson Chen known for?

Wesson Chen is listed with skills including Public Speaking, Public Relations, Microsoft Office, English, Microsoft Excel, Microsoft Word, Powerpoint, and Teamwork.

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