Sandy West Email and Phone Number
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Sandy West is a senior marketing and communications strategist with extensive experience as a strategic partner to CEOs, senior sales, marketing and communications leaders. She specializes in developing, managing and implementing high-impact marketing, communications, and brand strategies; creating and driving thought leadership initiatives, media branding, and event production –– all combined with insightful, innovative and creative execution. She's been recognized by Fortune as one of the "Most Powerful Women in Business."For the majority of her career she has served as a Head of Marketing for Fortune 50, emerging growth and startup companies. (public, private, and non-profit) managing staffs of less than 10 to over 3000 employees (across 170 countries). She has advised and promoted some of the world's most powerful global brands, which include Apple, AMD, Applied Materials, BMW, Chevron, Circuit of The Americas, Cisco, Dell, HP, Formula 1 United States Grand Prix, General Motors, Mercedes, IBM, KPMG, Microsoft, Motorola, Oracle and most recently The University of Texas at Austin. She has also supported brand creation, development, go-to-market strategies and launch execution for over 200+ startups and emerging growth companies. She has disruptive cross industry experience in academia, ed tech, energy, fintech, state and local government, healthcare, hospitality, mobility and sustainability verticals and is known for delivering strategic plans, programs, initiatives and productions of the highest quality, professionalism and measurable results. She is also known for her professional experience in leadership and management, working cross functionally, building inspired and collaborative teams (across internal staff, agencies, partners, community leaders, investors ... stakeholders). Her personal brand statement is "It's All About the Brand." To her that means incorporating corporate strategy, creativity, innovation, communications, connection, loyalty, (brand equity)--- honoring diversification, inclusion and equity that establish brand ambassadors across all stakeholders to help drive growth and success.
Mktg-Inc.Com
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President, Managing DirectorMktg-Inc.Com Dec 1998 - PresentAustin, Texas, UsManagement consultancy dedicated to strategy development, planning, and execution. Includes brand creation, activation and management; integrated marketing communications; media relations; corporate relations; partner relations; community affairs; event marketing; thought leadership initiatives; customer success and enablement engagements. Enterprise clients have included AMD, Apple, Applied Materials, Cisco, Dell, HP, IBM, Microsoft, Motorola, and Oracle. Other engagements include brand strategy, creation, activation and management; go-to-market strategies; and launch execution for 100+ emerging growth companies and startups.
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Dir Of Marketing Comm, Partner Development, Corporate Relations, Ati Eir And Advisory Board MemberThe University Of Texas At Austin Jun 2018 - PresentAustin, Tx, Us -
Ati Executive In ResidenceAustin Technology Incubator At The University Of Texas Jan 2021 - Present
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Ati Texghs Founding Team - Marketing Subcomittee LeadTexas Global Health Security Innovation Consortium Mar 2020 - Present
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Head Of Marketing, Communications, Corporate Development / PartnershipsAustin Technology Incubator (Ati) At The University Of Texas At Austin Jun 2018 - Jan 2021Responsible for ATI integrated marketing communications; the rebrand and relaunch of the Austin Technology Incubator for its 30th Anniversary; promotion / mentoring for ATI portfolio companies; development-launch of the ATI Trusted Partners Program; Corporate and Foundation development.The Austin Technology Incubator (ATI) is the deep technology incubator of The University of Texas at Austin committed to working with university and community entrepreneurs to commercialize breakthrough innovations. Home to specialized incubators which currently include Sustainability verticals: (Circular Economy, Energy, Food&Agtech, Mobility, Water) and Healthcare&Biotech.
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Head Of Marketing / Business DevelopmentBlackstone Launchpad At Ut Austin Oct 2019 - Dec 2020Austin, Texas, UsFocused on relationship, proposal development for foundation / corporate gifts, contributions and sponsorship for The LaunchPad at The University of Texas at Austin. Also serve as a mentor for UT student entrepreneurs/startups who leverage the resources the LaunchPad offers. -
Executive, Customer Success And EnablementCognitivescale, A Market-Leading Ai Engineering Platform Apr 2015 - Feb 2017Global marketing, digital-content-lead generation and thought leadership initiatives for AI/AR solutions. Strategic plan and brand development, curriculum development, management and execution of CognitiveU (Cognitive University) focusing on customer success and enablement of cognitive computing solutions). For strategic partner support and on-boarding for Deloitte, Dell, EY, IBM, Intel, Microsoft, Norwest Ventures, UST Global; as well as enterprise customers to enable business, technical, on-demand and thought leadership delivery.
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Vp Of MarketingWayblazer, The First Ibm Watson Ecosystem Travel Company Mar 2014 - Jul 2015AI-based startup co-founded by the CEO / Chairman, founder of Travelocity and Kayak. Responsible for marketing strategy, brand development and management, media relations, internal communications and launch of the first IBM Watson ecosystem travel company. Included direct sales responsibility for targeted global destination marketing organizations.
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Executive Director, Circuit Events Host CommitteeCircuit Of The Americas Jan 2012 - Mar 2013Austin, Tx, UsEstablished, launched, managed and ensured aligned communications with the Circuit Events Host Committee™ (CEHC) for the Formula 1 United States Grand Prix™. 80+ CEHC members included leaders representing academia, business, non-profit and the public sector throughout Central Texas (Austin, Dallas, Houston, San Antonio) – to serve as advocates, advisors, ambassadors and communicators in collaboration with Circuit of The Americas™. -
Vp, Corporate AffairsFormula 1 United States Grand Prix Dec 2010 - Jan 2012Responsible for F1 circuit brand development and activation (naming, positioning, identity, digital assets), integrated marketing communications, media branding, media relations, community relations, execution of community activation programs, presentations to 50+ community orgs and events (e.g., F1 US GP kickoff luncheon for 1300 guests, 50+ community event F1 briefings), and launch of the Circuit of The Americas™, home of the Formula 1 United States Grand Prix™.
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Vp Of MarketingTroux Technologies (Austin Ventures Portfolio Company) Apr 2003 - Aug 2004Responsibilities for this Austin Venture-backed enterprise software startup included brand development, integrated marketing communications, co-marketing initiatives, air cover campaigns/programs, lead generation, media/analyst relations, customer success and enablement. Purchased by Planview .
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Corporate Vp And Director Corporate CommunicationsMotorola Jan 1996 - Sep 2002Chicago, Illinois, UsResponsible for global brand strategy and management; public relations; integrated marketing communications, executive communications, partner relations, sports and event marketing, and thought leadership initiatives which included:• Global launch director for relaunching Motorola’s corporate brand “Intelligence Everywhere” with new market positioning and branding across all 6 sectors, 170 countries. • Alignment of global marcom, cross company, co-marketing and relaunch of global web presence.• Worldwide marketing for Global Customer Solutions Operations for named accounts; differentiating software/hardware product offerings; cross-sector systems integration services.• Worldwide integrated marketing communications focused on embedded technologies for automotive / telecommunications markets (customers included, GM, Ford, Mercedes, BMW).
Sandy West Skills
Sandy West Education Details
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Northwestern University - Kellogg School Of ManagementMotorola Chairman'S Leadership Institute -
San José State UniversityBusiness Administration And Management
Frequently Asked Questions about Sandy West
What company does Sandy West work for?
Sandy West works for Mktg-Inc.com
What is Sandy West's role at the current company?
Sandy West's current role is Executive Level, Marketing and Communications Strategist, with extensive experience with Fortune 50+ companies as well as emerging and startup organizations (public, private and non profits).
What is Sandy West's email address?
Sandy West's email address is sw****@****ior.com
What is Sandy West's direct phone number?
Sandy West's direct phone number is +151253*****
What schools did Sandy West attend?
Sandy West attended Northwestern University - Kellogg School Of Management, San José State University.
What skills is Sandy West known for?
Sandy West has skills like Integrated Marketing, Marketing Communications, Marketing Strategy, Marketing, Corporate Communications, Start Ups, Lead Generation, Strategic Partnerships, Brand Management, Management, Strategic Planning, Leadership.
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