Wes Wilson Email & Phone Number

Houston, Tx, Us

Us

• Grew aggregate broadcast share 19.6% in first 12 months as news director by reinforcing local focus, increasing use of stories from sister stations in Texas, adding weather hits, and retraining staff on Nielsen clicks. Ratings data only goes back to January 2019, but this represents at least a 3.5-year high.• Grew year-to-year broadcast share 29% in mornings and 34% in early evenings. Made changes to 10 p.m. newscast in January 2022 that led to a 40% growth in broadcast share from December 2021 to June 2022.• Launched revised streaming app, increasing OTT minutes watched 272% in 19 months. In January 2023, the number of minutes spent watching 3NEWS+ topped viewership at WUSA, KPNX, and WTSP, stations in Washington, Phoenix and Tampa.• Doubled website’s monthly visitors (up 102%) and video plays (up 144%) over 15-month span after launching digital live news desk, hiring digital director and emphasizing YouTube content. January 2023 was KIII's best month all-time for video plays and fourth best for visitors.• Increased racial diversity 17% and gender diversity 33% building newsroom management team.• Developed new recruitment strategy to hire part-time production assistants with strong writing skills and teach them journalism. In 10 months, we promoted four to full-time producer positions. KPNX in Phoenix (Market 11) hired a fifth.• Encouraged career growth and development as six KIII employees were promoted to TEGNA stations in higher markets, including KUSA, KPNX and KENS, which turned a station weakness into a strength. In the prior 12 months, there had only been one similar internal promotion.• Executed sponsored Christmas donation drive, increasing donations 15.7% YOY, which included overseeing paid media spots for four advertisers.

Austin, Texas, Us

• Top author in the entire company with more than a million pageviews on my byline in February 2021 despite starting the job on Feb. 8.• Developed digital and social media strategy for weather team and for sports coverage of Austin's inaugural Major League Soccer season.

Austin, Texas, Us

• Led a quick turnaround in ratings, taking KXAN's morning ratings from third at 5 a.m. and second at 6 a.m. to No. 1 in both time periods in November 2017.• Emmy-nominated in 2020 for morning newscast in a mid-sized market• Helped develop and execute morning news strategy, leading multi-platform team of 20 people with focus on viewer value.• Oversaw two live focus groups with station management and implemented steps to act on that feedback, which included revamping the last half hour of the morning show.

• Led daily editorial decisions in two Top 40 markets while managing 10 producers• Spearheaded the 2014 launch of the San Antonio news station. Developed a strategy for accomplishing this despite no additional producer headcount and limited headcount overall. Ad sales doubled expectations in first year.• Led the station to a rebound in morning viewership• Worked with developers to design, test and implement TV news ticker for use across entire Spectrum footprint, including Texas, Florida, New York and North Carolina

• Wrote, edited and produced the evening and night newscasts for the Raleigh news channel while overseeing all production.• Fill-in Executive Producer the morning after Osama bin Laden was killed.

• Wrote, edited and produced the morning newscasts for the Wilmington news channel, while overseeing production in the Raleigh newsroom.• One of the first remote producers in the country.

• Writer of breaking news content and other stories for a website under massive expansion• Helped lead the Web staff, was the primary point of contact for news directors, advertisers, programmers and consumers during Web Manager's maternity leave.• Awarded Employee of the Quarter in Summer 2007 for my work during that time

• Wrote stories for both broadcast and digital