Betsy Whitehead Email & Phone Number

Atlanta, Georgia

- Conduct monthly consultations with sales and dealership management, collaborating to optimize websites in alignment with strategic objectives. Proactively identify opportunities for improvement, recommend tailored solutions, address key challenges, and implement updates to achieve their specific goals, consistently tracking and improving key performance.

Atlanta, Georgia

Kennesaw, Georgia

Marketing Manager at Jim Ellis VW of Kennesaw, Jim Ellis Kia of Kennesaw and Audi Marietta.Social Media Manager for Volvo Cars of Marietta.Manage 20 social accounts and content calendars for each platformCollaborate with store-level employees on social content and campaignsTrain employees on best practices for social strategy and content creationExecute.

Greater Atlanta Area

• Sold and distributed tickets/wristbands with RFID technologyInformed guests about all details of ticket packagesResponded to face-to-face guest inquiresVerbally communicated in a calm, positive demeanor during high.
• Events include - Sweetwater 420 Fest- Shaky Knees- Shaky Boots

Legoland Discovery Center Atlanta

• Conducted Facebook paid and organic campaignsMaintained all social media outlets (Facebook, Instagram and Twitter)Kept attraction website up to date and user-friendlyMonitored pricing, ticket packages and discount.
• Brand – Follow brand guidelines for LEGO, Warner Brothers, Lucas Films, Merlin Entertainments
• Promotions – Establish and execute email campaigns plus external campaigns with companies like Zaxby’s, Burger King, Sonic
• Event Planning – Adult Nights, on site and off site events, partnerships, advertising, social media campaigns, contests, brief and direct staff- Back to the Future Adult Night – most successful since opening in 2012.

Greater Atlanta Area

• Became extremely familiar with downtown Atlanta and concert venuesFlourished in a fast paced environmentActed professionally around celebrity musicians and talent
• Events include: - Music Midtown 2013 - Brian Wilson of the Beach Boys & Jeff Beck - Justin Timberlake - Demi Lovato - Beyoncé & Jay Z
• Responsibilities:- Artist Hospitality - Assist with transportation of artists to stage & hotel- Help with backstage production

Greater Atlanta Area

Enthusiastically represented big name brandsQuickly learned talking points, product knowledge, brand ideals and valuesCollected contact information from potential customersLeave guests with experiences and knowledge that led to sales

Kennesaw, GA

Assisted with creative marketing strategies including awareness ideas whenmoved to a brand new dealershipCreated Facebook and Instagram social profiles (that are still utilized)Regularly posted to social media channelsOrganized and represented Jim Ellis Volkswagen at events and festivalsEnsured vehicles are marketed correctly on third party sites and main.

Greater Atlanta Area

Created their Instagram account (that is still active)Increased their social presence three foldMaintained an active social media calendar for Facebook, Instagram, and Twitterby using HootsuiteApplied marketing research for conceptualizing new campaignsAssisted Marketing Manager with various projectsCater to musician/artist needsSailed on four cruises.

Atlanta

Became knowledgeable on ticket packages, ship accommodations and amenitiesand port stop excursionsExhibited phone etiquetteReplied in real-time on guest website chatsResponded to email inquiries

Atlanta, GA

Assisted with sponsorship activation at various Atlanta concert venuesInteracted with guests and informed them of social media hashtags and contestsduring activationFacilitated set up and break down of footprint, contacting customers andescorting winners to artist meet and greetsFamiliarized myself with concert venue layoutProcessed customer data from.

Integrative Studies - Business Management & Communication, Joel A. Katz Music And Entertainment Business Program

Music Business

Business Administration And Management, General