Whit Lanier

Whit Lanier Email and Phone Number

Helping Financial Advisors Embrace Online Reviews On Their Own Terms @ Amplify Reviews
Whit Lanier's Location
Atlanta, Georgia, United States, United States
Whit Lanier's Contact Details
About Whit Lanier

Having over a decade of experience with online reviews, I'm now leading Amplify Reviews which is focused on giving financial advisors the easiest, safest, and most compliant way to embrace online reviews while ensuring that they get the most value out of this essential marketing asset.

Whit Lanier's Current Company Details
Amplify Reviews

Amplify Reviews

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Helping Financial Advisors Embrace Online Reviews On Their Own Terms
Whit Lanier Work Experience Details
  • Amplify Reviews
    Ceo & Co-Founder
    Amplify Reviews May 2021 - Present
    Atlanta, Georgia, Us
  • Buckhead Jiu-Jitsu
    Instructor
    Buckhead Jiu-Jitsu Jun 2022 - Present
    Black belt instructor, responsible for designing and implementing curriculum for adult Brazilian Jiu-Jitsu fundamentals program.
  • Rentpath
    Senior Director, B2B Marketing Products
    Rentpath Aug 2017 - Apr 2021
    Atlanta, Ga, Us
  • Nrc Health
    Vice President, Marketing
    Nrc Health Jul 2016 - Jul 2017
    Lincoln, Ne, Us
  • Nrc Health
    Director Of Operations
    Nrc Health Nov 2014 - Jun 2016
    Lincoln, Ne, Us
  • Digital Assent Llc
    Vice President, Sales & Marketing
    Digital Assent Llc Apr 2013 - Nov 2014
    Atlanta, Ga, Us
  • Digital Assent Llc
    Vice President, Marketing
    Digital Assent Llc Dec 2012 - Mar 2013
    Atlanta, Ga, Us
  • Digital Assent Llc
    Vice President, Advertising Operations
    Digital Assent Llc May 2011 - Nov 2012
    Atlanta, Ga, Us
  • Digital Assent Llc
    Vice President, Operations
    Digital Assent Llc Nov 2010 - May 2011
    Atlanta, Ga, Us
  • Silverpop
    Product Marketing Manager
    Silverpop May 2008 - Nov 2010
    Armonk, New York, Ny, Us
  • Berkeley Heartlab
    Senior Product Manager - 4Myheart.Com
    Berkeley Heartlab Sep 2004 - Aug 2007
    Alameda, Ca, Us
    • Served as sole product manager for personalized cardiovascular risk reduction web application with over 2500 unique doctor and patient visitors per month. Collected market research on both user groups.• Recruited, hired and managed team of 3 developers and 2 support resources• Wrote specifications for site features which accomplished the following: reduced tech support inquiries by 50%, introduced HIPAA-compliant secure messaging, created a patient and health educator online community, enabled data mining for health care professionals, streamlined new user account creation, launched monthly email newsletters, allowed patients to log and track their exercise, monitored site uptime• Mined our data to create and launch a practice scorecard of disease management outcomes for our clients
  • Oxford Industries
    Executive Intern
    Oxford Industries Jun 2003 - Aug 2003
    Atlanta, Georgia, Us
    • Developed investor relations campaign highlighting Oxford’s $325 million acquisition of Viewpoint International in June. Developed conference call script, quarterly press release, investor presentation and annual report. Stock trading volume increased fivefold following conference call. • Evaluated corporate website and supervised the design revision process to increase compliance with usability standards and enhance user interface.
  • Accenture
    Consultant
    Accenture Nov 1998 - Sep 2001
    Dublin 2, Ie
    •Managed team of seven people in the design and development of training program for 13 departments. Conducted three performance evaluations. o Enabled client cost savings of up to $86 million•Led team of four people in the development and rollout of web-centric business simulation training program as part of a project to launch centralized customer service center for utilities client. Managed work plan and conducted two performance evaluations.o Enabled client cost savings of up to $35 million•Organized strategic planning sessions with top executives for two start-up clients. Collaboratively developed business models, value propositions, organizational models, technical architectures and implementation plans.•Organized and conducted usability tests on internal and client websites: Redesigned websites to comply with recognized usability standards.
  • Kpmg
    Marketing Specialist
    Kpmg Aug 1997 - Sep 1998
    New York, Ny, Us
    • Supervised production of $30,000 multimedia interactive CD-ROM sales presentation. • Worked with partners and senior managers to create business plans and marketing materials; coordinated proposal writing and preparation.• Gathered market data for targeting, positioning and monitoring competition.

Whit Lanier Skills

Product Management Email Marketing Product Marketing Start Ups Marketing Strategic Planning Salesforce.com Marketing Automation Strategy Marketing Strategy Strategic Partnerships Lead Generation Digital Marketing Behavioral Targeting Usability Online Marketing Market Research Crm Analytics Business Development Enterprise Software Competitive Analysis B2b Marketing Magics Pardot Demand Generation Customer Relationship Management Bass Rock Multi Channel Marketing

Whit Lanier Education Details

  • Northwestern University - Kellogg School Of Management
    Northwestern University - Kellogg School Of Management
    Entrepreneurship
  • Vanderbilt University
    Vanderbilt University
    Psychology
  • The Westminster Schools
    The Westminster Schools

Frequently Asked Questions about Whit Lanier

What company does Whit Lanier work for?

Whit Lanier works for Amplify Reviews

What is Whit Lanier's role at the current company?

Whit Lanier's current role is Helping Financial Advisors Embrace Online Reviews On Their Own Terms.

What is Whit Lanier's email address?

Whit Lanier's email address is wl****@****ath.com

What is Whit Lanier's direct phone number?

Whit Lanier's direct phone number is +140496*****

What schools did Whit Lanier attend?

Whit Lanier attended Northwestern University - Kellogg School Of Management, Vanderbilt University, The Westminster Schools.

What are some of Whit Lanier's interests?

Whit Lanier has interest in Social Services, Mobile, Clean Technology, Health Care, Consumer Internet, Enterprise Software.

What skills is Whit Lanier known for?

Whit Lanier has skills like Product Management, Email Marketing, Product Marketing, Start Ups, Marketing, Strategic Planning, Salesforce.com, Marketing Automation, Strategy, Marketing Strategy, Strategic Partnerships, Lead Generation.

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