Whitney Otto

Whitney Otto Email and Phone Number

Sales Director at Zeta Global & Blaze & Associates (Hearst Design Group- Elle Decor, House Beautiful & Veranda) @ Blaze & Associates, Inc.
Whitney Otto's Location
Raleigh, North Carolina, United States, United States
Whitney Otto's Contact Details

Whitney Otto work email

Whitney Otto personal email

About Whitney Otto

A media veteran who spent years at an agency establishing a proven track record for strategically planning all media types, large national and smaller niche brands alike. I understand the intricacies of the agency & client side-- complex objectives, internal and external pressures and never having enough time in the day. This has helped me to have success on the sales-side at AddThis for two years and now at Visto (formerly Collective) and Blaze & Assoc (representing Hearst Design Group properties - Veranda, House Beautiful and Elle Decor) by agencies and clients truly viewing me as a consultative partner.

Whitney Otto's Current Company Details
Blaze & Associates, Inc.

Blaze & Associates, Inc.

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Sales Director at Zeta Global & Blaze & Associates (Hearst Design Group- Elle Decor, House Beautiful & Veranda)
Whitney Otto Work Experience Details
  • Zeta Global
    Sales Director
    Zeta Global Jan 2018 - Present
    (Collective acquired by Zeta Global) Zeta is a data-driven marketing technology innovator whose SaaS-based marketing cloud helps 800+ Fortune 1000 and Middle Market brands acquire, retain and grow customer relationships through actionable data, advanced analytics and Artificial Intelligence. Founded by David A. Steinberg and John Sculley (former CEO of Apple and Pepsi-Cola) in 2007, the Company's highly rated ZetaHub technology platform has been recognized in Gartner's Magic Quadrant for Digital Marketing Hubs (February 2017) and in its Magic Quadrant for Multichannel Campaign Management (April 2017) competing with offerings from Oracle, IBM, Salesforce and Adobe. Operating on four continents with 1,300+ employees, the company is headquartered in New York City, with key offices in Silicon Valley, Boston, Nashville, London, and Hyderabad, India.
  • Blaze & Associates, Inc.
    Se Sales Director
    Blaze & Associates, Inc. Nov 2016 - Present
    Us
    Representing Hearst Design Group publications (Veranda, House Beautiful and Elle Decor) in NC and VA
  • Visto
    Sales Director
    Visto Feb 2014 - Dec 2017
    New York, Ny, Us
    Formerly Collective, Inc.Visto​ ​is​ ​a​ ​technology​ ​company​ ​dedicated​ ​to​ ​bringing​ ​transparency,​ ​interoperability​ ​andaccountability​ ​to​ ​digital​ ​advertising.​ ​Our​ ​Visto™​ ​Enterprise​ ​Advertising​ ​Hub​ ​is​ ​avendor-agnostic​ ​platform​ ​that​ ​unites​ ​the​ ​complete​ ​ad​ ​tech​ ​stack​ ​in​ ​a​ ​single​ ​user-friendlyinterface.​ ​Brands,​ ​media​ ​companies​ ​and​ ​agencies​ ​benefit​ ​from​ ​transparency​ ​in​ ​managingexecution​ ​partners,​ ​optimizing​ ​ad​ ​spend,​ ​measuring​ ​performance​ ​and​ ​leveraging​ ​analytics​ ​todrive​ ​efficiencies​ ​and​ ​improve​ ​ROI.​ ​For​ ​more​ ​information go to​ ​​www.vistohub.com
  • Collective
    Account Executive
    Collective Jan 2014 - Feb 2015
    San Francisco, Ca, Us
  • Addthis
    Account Executive
    Addthis Feb 2012 - Jan 2014
    Reston, Virginia, Us
  • Mckinney
    Creative Media Director
    Mckinney Jun 2011 - Feb 2012
    Durham, Nc, Us
    Oversaw development of client media objectives & strategies that align with brand vision / goals. Created integrated campaigns for national clients (B-to-B and B-to-C -- including financial, telecom, technology, travel and consumer goods). Built plan options that delivered against marketing objectives / strategies, proactively investigated media opportunities and crafted well supported, articulate points-of-view, expected to deliver near perfect accuracy. Contributed to department management, brand teams and new business -- including helping to launch a "media school." Fostered an atmosphere that encouraged idea-based thinking that noticably enhanced the brand's creative platform. Proactively built mutually fulfilling relationships across departments.
  • Mckinney
    Media Supervisor
    Mckinney Oct 2009 - Jun 2011
    Durham, Nc, Us
  • Mckinney
    Media Planner
    Mckinney Feb 2008 - Oct 2009
    Durham, Nc, Us
  • Mckinney
    Assistant Media Planner
    Mckinney Jun 2007 - Feb 2008
    Durham, Nc, Us

Whitney Otto Skills

Integrated Marketing Digital Media Interactive Marketing Media Buying Digital Strategy Media Planning Digital Marketing Marketing Comscore Mobile Marketing Social Media Marketing Doubleclick B2b Rich Media Atlas Advertising

Whitney Otto Education Details

  • University Of North Carolina At Chapel Hill
    University Of North Carolina At Chapel Hill
    School Of Journalism & Mass Communication - Advertising

Frequently Asked Questions about Whitney Otto

What company does Whitney Otto work for?

Whitney Otto works for Blaze & Associates, Inc.

What is Whitney Otto's role at the current company?

Whitney Otto's current role is Sales Director at Zeta Global & Blaze & Associates (Hearst Design Group- Elle Decor, House Beautiful & Veranda).

What is Whitney Otto's email address?

Whitney Otto's email address is wh****@****ail.com

What is Whitney Otto's direct phone number?

Whitney Otto's direct phone number is +131365*****

What schools did Whitney Otto attend?

Whitney Otto attended University Of North Carolina At Chapel Hill.

What skills is Whitney Otto known for?

Whitney Otto has skills like Integrated Marketing, Digital Media, Interactive Marketing, Media Buying, Digital Strategy, Media Planning, Digital Marketing, Marketing, Comscore, Mobile Marketing, Social Media Marketing, Doubleclick.

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